Is There a Place for Google Place Pages

By
Services for Real Estate Pros with Second Self Virtual Assistance

Is there a place for Google Place Pages?  Google recently unveiled its Google Place Pages in Google Maps.  This feature is accessible via the "More Info" tab on any listing.  The whole point of Google Place Pages is to get as much information about one place (business, city, points of interest, landmarks, etc.) in one central place.  Instead of having to hunt down information through several websites, you would be able to not only get information about the particular business/point of interest you are looking for, but you will also have access to photos, maps, directions, a street view and even available transportation.  The upside of using Google Place Pages is that it is a handy way to keep all information about a particular business or tourist spot in one location.  This keeps people focused on one spot instead of clicking from place to place on the internet in search of exactly what they're looking for.

Second Self Virtual Assistance's Google Place Page

Unfortunately, there appear to be a few downsides as well.  Many people have raised the concern that Place Pages will become so attractive to web surfers that they will replace visiting the businesses' actual websites, which may hurt them instead of help them.  Also, the pages allow for visitors to add their own content to the page.  So, if someone decides to trash your business for any reason, it is there for the public to see.  Sponsored links show up on these pages, too.  Some people have voiced their concerns that this may mean that an ad for a competitor will pop up on their own Place Page.

Bottom line, search engines are constantly coming up with ways to keep you on their site rather than going somewhere else.  Having all this information in one place is nice, but how will it impact small businesses?  We won't know until this feature has been out longer.  What do you think?  Is there a place for Google Place Pages?  Let me know.  I want to hear what side of the coin you land on.

Pamela Cendejas, Real Estate Virtual Assistant - Second Self Virtual Assistance: When There Isn't Enough of You to Go Around!

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Rainmaker
1,469,968
Donna Harris
Donna Homes, powered by JPAR - TexasRealEstateMediationServices.com - Austin, TX
Realtor,Mediator,Ombudsman,Property Tax Arbitrator

I had not heard of this, but it sounds very interesting... and on the surface, it looks like it's going to hurt all of us who work so hard for that internet traffic to our sites.

Oct 01, 2009 09:37 AM #1
Rainmaker
587,937
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Hey Donna - I guess only time will tell.  Since it's pretty new, it's hard to form a solid opinion.  Thanx for the post.  Enjoy your day!

Oct 01, 2009 09:52 AM #2
Rainmaker
342,754
Elizabeth Bolton
RE/MAX Destiny Real Estate Cambridge, MA - Cambridge, MA
Cambridge MA Realtor

Hi Pamela, Those sound like valid concerns.  I've never been keen on google's massive influence - and this is just one more step towards world domination. I shudder when I think about it - all the money and time being spent to rank on google - something over which nobody ultimately has control since the Big G could change their formula anytime they please.  Scary I think.

Liz

Oct 01, 2009 02:50 PM #3
Rainer
65,823
Shoshana Shay
St. Pete Realty - Treasure Island, FL

Tricky... I see all kinds of problems with who decides what will be on that page, what gets featured, whether there is bias for advertisers, as well as the competitor thing you brought up.  The whole point of a business producing a Web page is to offer complete and correct information about themselves -- why do we need Google to decide for us?  I'm on the side of leave us to find what we want!

Oct 01, 2009 03:44 PM #4
Rainmaker
587,937
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Hey Elizabeth and Shosana - You have some very valid points.  I continue to believe that social media is the best way to drive traffic to your website.  Of course, your website needs to have quality content in order to get the call.  Enjoy your day!

Oct 02, 2009 03:24 AM #5
Anonymous
seorealtor

Hi Pamela, I think Google Place page feature is going to stay and as the Big B is continuosly modifying its' search algorithm so we better have to find ways to attract visitors to our website. It sometimes feel scary but change is inevitable and we have to accept that and find ways to get higher search engine visibility. http://www.bergstrom-seo.com/articles/2009/10/seo-and-real-estate/

Oct 05, 2009 02:01 PM #6
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Rainmaker
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Pamela Cendejas

Second Self Virtual Assistance (928) 692-3235
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