Home Sellers--A Picture Is Worth A Thousand $$$ (Or More)!

Home Stager with RE:STYLE LLC

Choose Your Realtor By Their Photos

No, not the pictures of themselves--of the houses they are selling! The Internet is where 85% of the buyers are searching. And they eliminate houses based on the photos. So really, the pictures of your house on the Internet are your FIRST SHOWING. Also, great photos make your house look as valuable as it really is.

Make sure your house makes its best possible first impression! When you interview an agent, along with all the other important questions:

-Ask them how their photos of their listings compare to other agents.

-Ask to see examples.

-What kind of camera do they use? (Phone cameras don't count!)

-Do they use a professional photographer?

-is the lighting good? And the exposures correct?

-Are the photos in focus?

-Are they showing off the features?

-Are they using a wide-angle lens to capture all the space?

-Do they have an "eye"?

-How many photos do they typically post for each listing?

-Will they take outside photos, and photos that are relevant to your residential community? (Community pools, parks, etc.)

-Do they recommend having your house staged professionally prior to having photos taken?

-Do their photos evoke an emotional response in you?


Study Photos On The MLS (Check out Realtor.com)

You'll see what works, and what doesn't. And you'll be amazed at what you'll find:

-No photos posted

-One outside photo only

-Toilet seats up (ugh!)

-Underexposed shots, with windows "blown out"

-Photos that make you feel "tippy" (room is slanted strangely) or "unfocused" (blurry)

-Strange pictures of walls, hallways, doorways, etc.

Notice great shots:

-Unique angles (high, low)

-Photos where the outside is visible while the inside is perfectly exposed


Demand That Your "First Showing" Be The Best it Can Be!

Be sure and check your listing online once it is posted. Request that photos be retaken if they don't meet your standards. In fact, insist on it! 

When it comes to the MLS, a picture can be worth a thousand dollars...or more!!!


RE:STYLE is the leading home staging company in the Michigan counties of Livingston, Washtenaw, southern Genesee and western Oakland. RE:STYLE has staged over $35 million in SOLD! real estate. Call owner Kathi Presutti at 810-333-5240 for a home staging consultation, vacant house staging, or assistance with redesign or interior decorating. www,RestyleStaging.com



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Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

We hear it...rightfully so...over and over again...no pictures...no showing...regardless of the "status"....ie short sale,  bank owned...no pictures...lazy agent.

Oct 07, 2009 12:20 AM #1
Associate Broker Falmouth MA Cape Cod Heath Coker
http://www.CapeGroup.com & http://www.REindex.com - Falmouth, MA
Heath Coker Robert Paul Properties Falmouth MA

On the other hand, if pictures sold houses - rather than attracted buyers to the agent - then there would be no real estate industry, because any seller could just hire a photographer and post the pics online. Think more about what you are saying. You have been lulled into the techie world and out of  the real estate business.

Oct 07, 2009 12:27 AM #2
Julia Odom
Select Realty Professionals - Chattanooga, TN
Chattanooga Homes for Sale

I've never thought about *specifically* judging an agent by the photos posted (although I've definitely made judgements based on some really bad photos I've seen). I don't think anyone would hire an agent based solely on photos but that's a great way to narrow down the choices.

I especially love it when I'm looking in the MLS and a portrait oriented photo is posted in landscape mode. That may be the height of laziness.

Oct 07, 2009 12:35 AM #3
Kathi Presutti
RE:STYLE LLC - Brighton, MI
Re:Style, LLC

Sally and David:

Thanks so much for the visit! You are in the trenches and it's good to hear your viewpoint!


I believe you misread my blog. I didn't say that photos sell houses, I said that they are effectively the "first showing". Also, I'm talking about one area to look at when selecting an agent, who is obviously crucial to the transaction. I realize that the dynamics have shifted, and while Realtors used to be the ones suggesting which houses to see, now the buyer often brings a list to the Realtor and requests which houses they want to see. Of course, good agents still suggest listings to their buyers. Thanks for the visit!


I agree, photos are only one part of the equation! I did mention "along with all the other important questions", so of course I wouldn't suggest photos as the sole criteria!!! I like your example. Also, it seems as if many don't use the highest resolution allowed, and the photos look pixilated. Thanks for commenting.



Oct 07, 2009 01:04 AM #4
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