Apartment Staging Works! Vacant for 7 Months - Rented 1st Day After Staging

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Home Stager with Synergy Staging ~ specializing in vacant home staging

As I've blogged about before, home staging isn't only for properties that are being sold.  Staging works for all types of properties.  We've had a 2 bedroom model unit staged at a large apartment complex marketed to the 55+ demographic.  All the units have been rented and we were asked to move our staging to a 3 bedroom unit.  They had been unsuccessful in renting this newly remodeled vacant unit for 7 months. 

Last Saturday we moved our staging out of the 2 bedroom model and did a new staging design for the 3 bedroom unit.  We used most of the furnishings that were in the 2 bedroom model, and enhanced the design with some additional pieces.  The unit rented on Sunday.  That is only one day after staging!  And the apartment had been vacant for 7 months without an offer.

Don't be fooled by thinking that staging is a luxury expense only for homes in a certain price range that are for sale.  Staging is a sound investment that can help potential renters see how they can live in a unit, just like potential buyers looking at a home purchase.  Staging lets potential renters envision a lifestyle that they can have.  Staging is not just for sellers anymore!

Here are a few of the Before and After photos:

 

Synergy Staging Portland Oregon       Synergy Staging Portland Oregon

Synergy Staging Portland Oregon       Synergy Staging Portland Oregon

Spacious Living Room with a great view.  Potential renters weren't sure how to configure this large space.

Synergy Staging Portland Oregon       Synergy Staging Portland Oregon

The oversized Dining Room is the first thing you see when you walk in the apartment.  It is so overwhelming - it almost looked like the ballroom!  We used a large rug to cover some of the tile and a substantial dining room table with 6 chairs to make it feel more inviting.

Synergy Staging Portland Oregon       Synergy Staging Portland Oregon

The kitchen was beautifully remodeled and just needed some special touches.

Synergy Staging Portland Oregon       Synergy Staging Portland Oregon

Once a sophisticated bed was brought into the Master Bedroom it felt like the retreat someone would want to come home to.

Synergy Staging Portland Oregon       Synergy Staging Portland Oregon

The Master Bathroom was small and dark, but with some nice accessories and art, it felt much warmer.

 

For more photos of this 3 bedroom apartment visit the Portfolio page on our website


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Join the Realtors, Investors, and Homeowners who call Synergy Staging to make their properties irresistible and sell fast!  For more tips or to see our latest home staging projects, visit us on Facebook and read our Portland Home Staging Blog.  Please call us at (503) 557-2244 for a free no obligation quote so we can help your home sell faster.

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Topic:
Home Selling
Location:
Oregon Clackamas County Milwaukie
Groups:
Stage It Forward...
Home Staging
Staging Successes
Staging "Before" & "After" Pictures
Staging Works!
Tags:
home staging portland oregon
portland home staging
synergy staging
staging for rent
before and after home staging photos

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Rainer
117,889
Kate Talarico
Kates Home Staging and Interior Design - Goshen, NY
RESA, Top Orange County Home Decorator & Stager

You never stop amazing me, you really have a gift!  I really enjoy looking at all your pictures.

Oct 15, 2009 06:21 AM #7
Rainmaker
95,975
Diana Young
Staging Seattle, King & Snohomish Counties - Edmonds, WA

Wow, David.  With your staging, who wouldn't want to live there!  I'll bet they asked if they could purchase the furniture.  It's just perfect for this space.

Oct 15, 2009 06:29 AM #8
Rainmaker
47,843
Kim Dillon
Creative Eye Home Staging - West Chester, PA

Nice job.  It's amazing how the same things can work over and over for you in differenty scenarios, isn't it?

Oct 15, 2009 06:40 AM #9
Rainer
62,148
SHARON CHARBONEAU
UPSTAGING YOUR HOMES - Sechelt, BC

Great job David, you are on a real winning streak!

Oct 15, 2009 07:53 AM #10
Rainmaker
109,352
David Peterson
Synergy Staging ~ specializing in vacant home staging - Portland, OR
Home Stager Portland OR-Synergy Staging-Portland Oregon

Susan ~ Thanks.  We wanted to feature the windows, but still use the space in front of them.

Michelle ~ You're right that our job is to change the way home are sold and unit are rented.  Hopefully more and more people will be sold on the idea!

Virginia ~ It is nice to be able to move from one job to the next.  We are hoping they finish remodeling the next 3 bedroom so we can move the staging there.  Not sure yet...

Oct 15, 2009 11:11 AM #11
Rainmaker
109,352
David Peterson
Synergy Staging ~ specializing in vacant home staging - Portland, OR
Home Stager Portland OR-Synergy Staging-Portland Oregon

Kathy ~ Thank you!  It is so nice of you to feature our work again.

Wendy ~ It's just as important for an apartment to be welcoming as a house that's for sale.

Shelley ~ It was a surprise that it rented so quickly, but we are thrilled!

 

Oct 15, 2009 11:13 AM #12
Rainmaker
109,352
David Peterson
Synergy Staging ~ specializing in vacant home staging - Portland, OR
Home Stager Portland OR-Synergy Staging-Portland Oregon

Kate ~ Thanks for your kind words!

Diana ~ I wouldn't have minded moving in myself - it's a great unit!

Kim ~ It's great that furnishings can be used in different ways in different homes to achieve unique results.

Sharon ~ It's great that things sell - but at the same time we always need more projects to keep us going.  The never ending dilemma...

Oct 15, 2009 11:15 AM #13
Rainmaker
114,835
Sheila Kennedy
J29 Project - Rochester, NY

Wonderful job David!  The staging is amazing and so is the apartment - I think I would like to move in! 

Oct 15, 2009 02:17 PM #14
Rainmaker
125,779
Susan Peters
Dove Realty Inc. - Seattle, WA
The Better it Looks the Better it Sells

Hi David,

I totally agree and the good thing about staging and getting professional photos for your rental it you only have to do it once. The minute you know your are going to have a vacancy you just post the pictures on Craigslist and get your new tenant lined up.

Oct 15, 2009 05:55 PM #15
Rainer
82,917
Kate Hart
Hart & Associates Staging and Design - Radnor, PA

Congrats! We have done some projects like this and the rental companies are thrilled with the results- it is all about marketing a space whether for sale or rental. I love your color pallate. Very elegant and clean. Great job I can see why it rented so soon. KH

Oct 15, 2009 11:52 PM #16
Ambassador
4,007,662
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

David- Congrats on a beautiful job.  I like the fact that what you did doesn't look like a "canned" staging  project.  It's elegant and comfortable at the same time. 

Oct 16, 2009 12:44 AM #17
Rainmaker
109,352
David Peterson
Synergy Staging ~ specializing in vacant home staging - Portland, OR
Home Stager Portland OR-Synergy Staging-Portland Oregon

Sheila ~ Sorry, it's already been rented =)  Thanks!

Susan ~ While it's true that once a unit is staged the pictures will bring the clients in, but having the staging in the unit, if possible, is preferred.  There is just no comparison between the feel and connection that a client gets upon entering a professionally staged unit versus one that is vacant.

Kate ~ Thanks for your nice feedback.  Hopefully more rental companies will see that the investment is worth it!

Kathy ~ Appreciate your comments.  We always strive for a unique design with each property that isn't a "canned" package sort of look.

Oct 16, 2009 10:13 AM #18
Rainer
20,898
James Wydick
PHS&D - Raleigh, NC

David - Great work again. Your touches really make a huge difference. Keep it up!

Oct 17, 2009 12:25 AM #19
Rainmaker
109,352
David Peterson
Synergy Staging ~ specializing in vacant home staging - Portland, OR
Home Stager Portland OR-Synergy Staging-Portland Oregon

James ~ Thank you.

Oct 19, 2009 03:34 AM #20
Rainmaker
314,200
Monique Combs
Royal Shell Real Estate - Bonita Springs, FL
Royal Shell Real Estate - Monique Combs

David ~ Amazing work on such a blank slate. The dark woods,greenery and splash of orange show so wonderful on the neutral wall and floors.

Oct 19, 2009 01:46 PM #21
Rainmaker
65,077
Margaret Gehr
Chicagoland Home Staging LLC - Naperville, IL

David beautiful work as usual!

Oct 21, 2009 07:22 PM #22
Rainer
196,865
Judy Kincaid
Tampa, FL

David -- How warm and welcoming this apartment feels.  I hope the renters took photos so they will be able to mimic the staging and retain the ambience.

Oct 22, 2009 01:35 PM #23
Rainmaker
109,352
David Peterson
Synergy Staging ~ specializing in vacant home staging - Portland, OR
Home Stager Portland OR-Synergy Staging-Portland Oregon

Monique ~ Glad you liked the colors - orange is one of our favorite accent colors to use.

Margaret ~ Thanks!

Judy ~ It would be fun to go back to a house months after we remove the staging to see what the new owners have done =)

Oct 30, 2009 03:35 AM #24
Rainer
391,827
Gary Swanson
Century 21 Harris & Taylor - Grants Pass, OR

Wow, what a difference!  Imagine the wonders this could do for a vacant home!

Nov 06, 2009 04:02 AM #25
Rainmaker
109,352
David Peterson
Synergy Staging ~ specializing in vacant home staging - Portland, OR
Home Stager Portland OR-Synergy Staging-Portland Oregon

Gary ~ Vacant homes come to life when they are professionaly staged.

Nov 11, 2009 09:36 AM #26
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Rainmaker
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David Peterson

Home Stager Portland OR-Synergy Staging-Portland Oregon
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