I saw something written up on how AR generates "Google Juice" and wanted to throw some caution because Google juice or search engine optimization is never simple. Google certainly understands what a network of blogs is so, if you're seeing "Google Juice" it's likely because *you* created good content!
For some depth on the subject, try this: Confused By Search Engine Optimization? Try This ‘Laypersons Guide To Understanding SEO'
Google's algorithm is known to compare pages or sources of information [i.e. Kalamazoo real estate] in over 200 different ways [via heuristics or signals]. Signals liike choice from the SERPs, RSS Subscriptions, bookmarks and 'time on site' and many others are becoming ever more important. Signals are also changed and/or re- weighted almost weekly due [mostly] to gaming tactics. Linking, for instance, is the most obvious and abused gaming tactic. Links, while still important, have lessened in terms of their overall weight toward actual 'google juice'.
Google has an interest in serving up the best answers to a search. If they do, it's likely that person will search again and again and 1 / 10 will click on an add/ PPC. Other words, it's the reliable organic search results that drives search loyalty; loyalty drives or equals Google PPC revenue. So, it's in their best interest to serve up 'the best organic results' possible... never just those that have the most links or that come from a blog network.
Ultimately, create good content!
Chris
Kinetic Knowledge
Comments (6)Subscribe to CommentsComment