Since we launched Trulia Pro over a year ago, we have received numerous pieces of feedback from agents on what they wanted in the product. Some wanted more while others were ok with less. So we decided to take that feedback and build 2 new packages for agents to choose from.
What is Trulia Pro?
It a suite of tools to help agents market themselves, their clients listings and their brands on Trulia.
All Trulia Pro packages receive the following benefits:
1. Featured Listing[s] on search results pages = up to 7x more targeted traffic to your clients listings
2. Listing Performance stats - Highlighting how many views your listing[s] have had on Trulia
3. Client Listing Report - Show your sellers how many views their home has had on Trulia overal and each week
4. Unlimited Listing Photos - Add and organize all your photos and image captions
5. Control of the listing[s] source - You decide which website we get information from and which site we send consumers to for more information
6. Enhanced Property page - Have your listing[s] stand out and have prominent calls to action for yourself
7. Featured Local profile - Stand out to consumers in our Professional Search Directory
8. Prioritized Customer support - Within 24 Hours we will reply to your inquiries
9. Spotlight Ad - Plaster your billboard in 20 unique geographic locations with your ad, track the views and edit as often as you like
Below is a screen grab of all three choices:
Trulia Pro Starter package is a good package for agents who do not carry many listings. With this package, you'll be able to feature 1 listing at a time as well as items 1-9 above. This is a great package for Buyers Agents who want to get their billboard ad in 20 locations to market themselves directly to consumers as they are searching for homes on the results pages.
Trulia Pro Plus is our flagship package that we started with and is a good choice for those agents who have multiple listings and want to feature, enhance and control the listings source for each of them. You get items 1-9 as well.
Trulia Pro Deluxe is for the agents who want the who the whole suite of services. With this package you'll geteverything mentioned above as well as the following:
Contact info on search page - up front contact calls to action
Dedicated Account Manager - Have a Trulia member help you with all your Trulia Pro questions
Client Email Tracking - Stay in touch with your home sellers and see if they are opening your Client Listing Reports or not.
Trulia Virtual Tours - Slide shows built from your photos
If you'd like more information on Trulia Pro or would like a webinar for your office, please email me at rudy at trulia.com
Comments(5)