A couple months ago a young man posted a blog about his name and how he thought because it identified him as someone from a certain region, that it might affect his business.
I have only been an agent for about 6 month now and I've notice that I work with 95% African Americans, Why do you think that it?
Well I wondered if my marketing was targeted to this segment of the market and my conclusion was No
Then I thought about the areas I farm and the demography of those subdivision and wondered if that could have been responsible for this disparity and I concluded No as well
Is it because I am African American/Black?
Is it just me but are Asian agents more inclined to work with Asian clients and so forth?
Could it be the fact that clients tend to gravitate to an agent that they think would be able to relate to them culturally and socially?
Am I wrong in my assessment?
Please comment I want to hear how you guys feel about this.