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"This one won't last long!"

By
Real Estate Agent with Sky Realty

Should we not look at our MLS posts through the eyes of other Realtors, our clients and potential buyers?

We all know that buyers want to see photos. Lots of photos. A buyer client of mine liked a particular Austin neighborhood, and wanted to see a home in it. We both had questions about the home because the listing had just one inside photo (showing a cluttered kitchen). It turned out that this was a lovely home. I wondered how the dearth of good photos affected the interest of other potential buyers, and if the owners realized that the online marketing of their home could have been greatly improved?

What about this listing remark? "This one won't last long!" It grabs my attention every time I see it and makes me wonder who the agent is trying to impress. I invariably look at the number of days that the home has been on the market. On some occasions, I find that a buyer made the agent's forecast a good one. But I have also seen numerous listings that were "not going to last long" that were still on the market after 2 ... 3 ... 4 months (sometimes with price reductions). 

We all want our listings not to last long. If we are bold enough to "predict" that a listing will sell quickly, maybe we should also be ready to edit the post if time proves our prediction wrong.

Dan Edwards 425-276-7008
Keller Williams Realty - Bellevue - Bellevue, WA

It makes me laugh when I see that on a listing and it's there 90+ to 365 days.  Maybe they should update the marketing remarks....no???

Nov 25, 2009 04:55 AM
Jim Gilbert
Sky Realty - Austin, TX

Dan, I chuckle also. I actually saw a listing last week that did not last long! Only 2 days before going under contract.

Dec 12, 2009 04:58 AM
Sandy Shores FL Realtor®, Melbourne Real Estate
M & M Realty of Brevard Inc. - Melbourne, FL
Brevard County Real Estate, Florida's Space Coast

Jim. We all hope that our liistings won't last long. But, when they do, it is important to be sure to update those listing comments.

Dec 12, 2009 09:54 AM
Not a real person
San Diego, CA

Some people might not realize that once the information is in the MLS, one can actually edit it! LOL

Happy New Year!

Jan 06, 2010 05:49 PM