How You Live In Your Home is Not How You Sell Your Home

Home Stager with Triangle Staging and Design / founder of Stunning Solutions

Stagers say this everyday and real estate agents get it -- but do sellers really understand this?

Most don't until you can show them a portfolio of before and after photos like the ones below that really prove this point.  Photos like these, where just the basic improvements are done, educate sellers on how staging can modify their own spaces.  They especially love to hear that these particular changes brought 3 competing offers and a contract in 3 weeks! 

Raleigh home staging















Formal Living and Dining Room of a $350,00 Chapel Hill house

Raleigh home staging














Raleigh home staging















Raleigh home staging














We understand from the before photos that the sellers have small kids and use the Formal Living Room and Dining Room as play areas.  As savvy marketers and Stagers, however, we have to show the true purpose of these rooms and play up the best features, like the beautiful hardwood floors.

Oh, did I mention that these two rooms are the first impression spaces in this house?  How do you think buyers would feel in those precious Seven Seconds if the before rooms were what they saw?

Initially, the sellers were not motivated to make any changes, but the real estate agent was and we provided the persuasion that finally got them on board.  The project was a complete success and another set of sellers learned from experience that How You Live In Your Home is Not How You Sell Your Home!


Raleigh home staging

Email me with questions about your sellers' homes. 

Stunning Solutions is a proud member of Triangle Staging and Design

Contact our design team at 919-995-4116.

Comments (3)

Lori Bowers
La Quinta, CA
The Lori Bowers Group

Great post!  The pictures sure add proof....

Dec 02, 2009 04:25 AM
Betty Knowles
Southwest Missouri Realty - - Springfield, MO
TeamKnowles REALTORS® - Springfield MO Real Estate

When we list homes with small kids, we have them practice the 5 minute drill. Grab all the toys and put them in plastic tubs and put them in the closet!

Dec 02, 2009 04:40 AM
Gary Swanson
Century 21 Harris & Taylor - Grants Pass, OR

Wow, that home goes from looking like a daycare to Elegant!  Sometimes it's really hard to get sellers to see what potential buyers see. 

Dec 02, 2009 04:42 AM