(Picture by Jill Greenberg)
I wanna be like Tiger, I mean Aston!
Ok, I know what you're thinking - "What's Ashton Kutcher got to do with real estate social media marketing? What can I learn from that half wit from That 70's Show?"
The answer is ‘everything"!
In the space of less than two years, Ashton Kutcher created the ultimate online social brand that now allows his new media company, Katalyst, to leverage social media and print money.
Ashton is the most popular guy on the internet, with over 4 million followers on Twitter (where he famously beat out Oprah in a race to be the first to 1 million friends) and 3 million friends on Facebook.
Check his profiles for yourself:
http://twitter.com/aplusk or @aplusk
Basically, Ashton did everything you need to do, just on a global instead of a local scale.
You need to be your local Ashton Kutcher!
You need to create an online social brand that will allow you to dominate your local real estate market. You need to be the most well known name in your market and be in a position where everyone wants to be your friend and begs you to take their business.
Just like Ashton!
To read more about how you can be the next local real estate superstar, take a look at this excellent article on Ashton by Fast Company.
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