It is no secret that today’s hectic schedule and daunting ‘list’ of responsibilities, meeting and appointments sometimes pre-empts our ability to touch our clients on a personal level and really treat them as a person. One of the most effective methods that I have found of staying in touch with my clients is by sending out personalized cards as a follow-up to a sale, for a birthday or even just to say ‘thank you for the opportunity to meet with you’.
I use an online service to send cards to my clients and for about $1 a card (including postage) I can select a card from thousands of cards, type in a personal message, enter the client’s address and click send.
I don’t have to drive to the store, find a card, pay $2-$4, go back to the office, fill out the card, find a stamp or anything.
Just click, type, click, done!
60 seconds or less and you are finished!
My client gets a personalized card two-three days later with a real-live stamp and my signature!
I highly recommend this to all of my agents! You can send them out after listing appointments, after a phone call, and even include a digital picture of their new home after a closing!
Everyone loves to receive cards and this simple act of courtesy can have a dramatic impression on your future referrals and business as a whole. It gives you the ability to reach out to your clients and potential clients in a non-sale manner and can give you an edge over the competition that doesn’t even bother to make a follow-up call. J
Try it out! Reply to this post and I will email you a link that will let you send out two cards to your clients at my expense!
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