Excerpts from Soci@l the book - Written by Ben Kinney & Jay Papasan
"There are hundreds of social networks and online tools that can be used to assist in building your business. I have chosen to focus on the tools that I personally rely on in my everyday business. No disrespect intended to the other amazing networks and tools available but there are only so many hours in each day.
Hopefully you will investigate my choices and research some of your own. We have created this book as a resource for those who are interested in using social media for marketing, prospecting for leads, and for those who want to leverage themselves in today’s shifting market. We are making the presumption that most of you are familiar with the basics on how to sign up and use social media platforms. For any of you that need assistance with taking the first steps, please visit facebook.com/socialthebook!"
The platforms discussed in Social include Facebook, Twitter, Linkedin, Plaxo, Activerain, and social media tools like xobni.com and geochirp.com. Stay tuned for more excerpts from our new book Soci@l.