Recently during one of my webinars I asked the students (All real estate agents) these two questions:
- Where do you spend most of your money today on advertising? The photo below shows the results - where nearly 36% (the largest group) invests their hard earned funds on print advertising.
2. Where Are You Getting the Majority of Your Business Today?
Interesting, 36% invest more on print advertising, but the same group says they get 0% return on their investment with print advertising. Most business people looking at this model would agree that it's time to say good-bye to print advertising! Curious about your thoughts...