The holidays always brings out the comedians, but I was amused by a comment someone left on Facebook. The gist is: "Thanks for all those virtual gifts, the snowmen, the candy canes, the wrapped boxes, but I'll rather have some real gifts - some hundred dollar bills, some Wild Turkey, a few gift certificates, and a partridge stuffed with wild rice (no pear tree required. Here's my address - you can mail them to me."
"Ha, ha" may be your first response, as was mine. This comment reminds us though that with all the web ways of interacting with clients, there is still a time when the best way to reach out it to do it by phone or in person. A virtual voice is nice (and may have better graphics) but often, you touch people in a more meaningful way with a kind word uttered over a cup of coffee or with a phone call.
As we have discussed here many times, all of us in real estate need to figure out social media and whatever the newest technological form of communication is to be in 2010. This doesn't mean we can forget the old ways of applying a personal touch as well.
People buy houses, cars,and coaching services from other real people. In our quest to have the most electronic friends and followers, let's not forget the people behind the profile picture
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