Link to article on DeedStreet blog
Ever walk by a local business and just sigh in relief that there are still some non-national-chain stores and/or innovative entrepreneurs in your neighborhood? Arizona Real Estate agent and Vlogger extraordinaire Dean Ouellette has; and he brought his video camcorder with him.
Recently, Dean has begun posting a series entitled “Bringing Tempe to You” on his Facebook TempeAZ fan page. The series features local businesses and leaders in Tempe, AZ, in a one-on-one video taped interview format. To date, Dean had interviewed Richard Stuart of LunchBox Collective (web designer); and Denise of UDA Milk ‘n More (milk and freshly made cheese).
Here at DeedStreet, I think one of the best services we can do is highlight when someone uses social media and/or real time technologies in a way that brings positive attention to their neighborhood or city in an innovative way. Dean not only accomplishes this in “Bringing Tempe to You,” but he also (real estate agents take note) manages to do all of the following as well:
- Position himself as an expert in Tempe, AZ
- Build his Realtor brand in the community
- Provide publicity that ultimately strengthens valuable local businesses (and one good deed always deserves another)
- Bring an almost endless stream of material to his fan page/blog (plenty of businesses to interview)
- and help locals/wanna-be-locals discover new businesses that keep $$ within the community
Not bad from the use of a camcorder, huh? By the way, if you are the proprietor of a local Tempe business or know of a local Tempe business that needs some deserved recognition, I’m sure if you ping Dean, he’ll be more than happy to oblige. Just hope you’re/they’re not camera shy.
Doug
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