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The Gift of 'Expireds' Source of Leads??

By
Real Estate Agent with Keller Williams Realty of Southwest Missouri

Are you looking at the expireds in your local MLS?  Now is the time like no other any time of the year to be checking them out.  Saturday, January 2, I decided to login to MLS to see what was happening.  Much to my suprise there were 215 expireds in one day.

Normally, the largest amount of expireds occur on the last day of the month so I had checked the last day of December.  There had been some expireds (no more than usual). 

I look at this as my New Year's Gift from the real estate Gods.  Working expireds has always been fun for me.  I definitely like being the second or third agent, because I have found that sellers are more willing to listen to advice on pricing etc. 

I have been going through the listings that interest me.  So far I have 5 strong leads and am still going through my list. 

The next thing I have done is go back and pull up all the expireds from November 1.  I am sure you have all been told by sellers that they were going to wait until after the holidays to put their house back on the market.  Well guess what???  It is now 'after the holidays'.  My philosophy in real estate has always been "Strike while the iron is hot!!!"

So, go check out your MLS for expireds and have fun.  Happy New Year!!!

 

Show All Comments Sort:
Gaye Granice
Robert Defalco Realty - Staten Island, NY
Associate Broker

I, too, have been touching base with expireds from October and will hopefully get some new listings.  Good luck with your business in 2010!

Jan 04, 2010 10:49 AM
Scott Guay
Berkshire Hathaway Home Services PenFed Realty - Ocean Pines, MD
Associate Broker. Ocean City and Ocean Pines MD

I am working expired for the fist time. Mainly because all the listings I had last year are SOLD. I need some inventory in the listing side.

Jan 04, 2010 10:50 AM
Dan Tabit
Keller Williams Bellevue - Sammamish, WA

Hi Barbara, Great post.  I've enjoyed working expireds too.  Looking to get 2010 off to a bang. 

Jan 04, 2010 11:11 AM
Terry Chenier
Homelife Glenayre Realty - Mission, BC

Barbara,

I practically make my living off expireds and have developed a whole program around expireds.

Jan 04, 2010 04:31 PM
Irene Kennedy Realtor® in Northwestern NJ
Weichert - Lopatcong, NJ

Barbara,

Go, girl! Often these sellers are now inclined to listen to their new agent and set a reasonable price. Sometimes the continued follow up is what it takes to sign the paperwork, so you're well on your way.

Jan 04, 2010 10:34 PM
John Occhi
AZ Veteran Notary Services - Marana, AZ
Mobile Notary Public/Certified Loan Signing Agent

I've done well with Expireds in the past - but this market they just don't make much sense - they are either short sales heading for the auction or overpriced listings - very few here.  Everything sells here  at this point.

John

Jan 05, 2010 10:45 AM
David J. Lampe
Your Castle Real Estate - Arvada, CO
Realtor - Web Savvy Denver

I'm just starting to work expireds. Do you have any tips on how you contact them and convert them into a listing? Do you call, go there in person, send a mailing, or some combination? Thanks for the great post.

Jan 18, 2010 09:31 AM
Barbara Calwhite
Keller Williams Realty of Southwest Missouri - Joplin, MO
417-438-7387 Specializing in Relocation

David:

First I call just to talk.  If I have shown the house, it makes it easier.  You can find out right away if they are upset with their current agent.

If they don't know what they are going to do, I go for the appointment to have them show me around.  At that time I leave them a summary of what I will do for them including internet marketing, etc.

I also do a market analysis.  If they are $10,000 overpriced, this is a good time to tell them so.  Better now than later when they will be mad at me along with their former agent.  LOL

Good luck!!!   What have you been doing when you work expireds?

Jan 18, 2010 09:37 AM
Ann Allen Hoover
RE/MAX Advantage South - Hoover, AL
CDPE SRES ASP e-PRO Realtor - Homes for Sale - AL

Good for you!  I also think it is better sometimes to be the 2nd or 3rd agent. :o)

Jan 24, 2010 03:55 AM