Where's the bucks?! >> Does blogging = Big Bucks?

Real Estate Agent with RE/MAX Advantage

When I discovered Active Rain in early 2007 I went nuts blogging my little heart out and very quickly became Idaho's #1 Active Rain blogger, a title I relinquished in mid 2009 with no regrets.

When I did my major blogging it was after hours, usually well after 8:00 p.m. and into the wee hours of the night.  I could do this because I am divorced (No, blogging did not cause my divorce silly!) and had the time to do it. I quickly learned about the SEO benefit of Active Rain blogging from friends like Chris Elizabeth Griffith, Cyndee Haydon, and my dear friend Karen George.

Early in 2009 I was blessed with a wonderful lead generation system that took months to put into place and finally allowed me to have a steady, reliable stream of leads.  As we all know, in this economy most leads require additional work and attention and my leads are no exception. I work at least twice as hard as I did even a year ago with the same type of lead on the same type of transaction but I get them to the closing table and that is what pays the bills.

I have spoken to some top AR bloggers and social media members that have called or emailed me and asked if I am alright because they have not seen me around Active Rain much. When I explain to them my success in a very tough market they are surprised and have shared with me how tough it is for them in their markets and how much they are struggling.

I explain to my friends that I cannot afford to sit in front of a computer and blog my little heart out anymore or chat with Facebook friends all day. I need to take all my leads very seriously and work every lead as if they were the last lead I would get. I have done minimal blogging at best and have hired a great "copy writer" to write my powerful SEO blogs and website content which is a better use of my time. This combination has allowed me the time to take care of my daily leads and not loose the Google Juice my sites need.

I simply decided several months ago that I needed to work smarter and use my time more efficiently. I could sit in front of my computer all day long and blog my little heart out or I could put systems in place that would allow me the time to make a good living while not giving up a strong web presence and I have succeeded in doing just that.

Here's to "Smart Blogging!"

   Posted By: George Tallabas - Boise Idaho Real Estate Agent- Associate Broker 
with RE/MAX Advantage, Canyon Counties #1 Brokerage in sales and listings
specializing in Boise Idaho Real Estate and Southwest Idaho Real Estate


Posted by

Native Idahoan and Boise Idaho Real Estate specialist serving Boise, Meridian Eagle, Nampa, Caldwell and the surrounding Treasure valley area of southwest Idaho. Specializing in residential, investment, land and commercial real estate. Search thousands of MLS listings at Boise Homes for sale and learn all about Idaho by visiting Search Idaho Homes

Comments (26)

George Tallabas
RE/MAX Advantage - Nampa, ID
Idaho Real Estate

Michelle - I will definately drop in and say hello! Have a great year!

Jan 06, 2010 11:29 AM
Susan Neal
RE/MAX Gold, Fair Oaks - Fair Oaks, CA
Fair Oaks CA & Sacramento Area Real Estate Broker

Hi George - I love blogging and commenting, but there are times when I just can't do as much as I'd like.  Since I am also on facebook and twitter, I do have to let something slide.  Sometimes it's housework LOL, but as long as I need a paycheck, I can't afford to let my business slide.  Thank goodness I guess so many leads from AR.

Jan 06, 2010 11:59 AM
Kay Van Kampen
RE/MAX Broker, RE/MAX - Springfield, MO
RealtorĀ®, Springfield Mo Real Estate

George, I know how hard it is to blog and work the leads at the same time.  I've learned that blogging is more of my stress reliever, plus Active Rain has taught me more than I would have learned anywhere else.  I'm jealous of your "copy writer"!  I envy you lead generator.  Sounds like you have a great business plan!

Jan 06, 2010 12:11 PM
Barbara S. Duncan
RE/MAX Advantage - Searcy, AR
GRI, e-PRO, Executive Broker, Searcy AR

What you're doing makes perfect sense to me.  I have a hard time spending just 30 minutes to an hour on the blogging.  I enjoy it but other things have to be done.

Jan 06, 2010 12:52 PM
George Tallabas
RE/MAX Advantage - Nampa, ID
Idaho Real Estate

Susan - Balance is important my friend

Kay - Very true my friend and thank you!

Barbara - So true and thanks for stopping by

Jan 06, 2010 01:00 PM
Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Ha Ha...love it George.

Most folks have no idea...myself I could not do it without my team. Is that on your agenda in the future?

Jan 06, 2010 02:55 PM
George Tallabas
RE/MAX Advantage - Nampa, ID
Idaho Real Estate

Missy - I have more balance now than I have ever had my friend and am so thankful!

Jan 06, 2010 03:01 PM
Marzena Melby
Coldwell Banker Burnet Realty - Richfield, MN
Realtor, Twin Cities Minnesota Real Estate

George, I am thrilled you are having such fenomenal success.  We all have only 24 hours.  And, there's family, volunteering, ect. Not everyone is able to spend a lot of time blogging, but there is something to a personal touch.  CLients who called me off my blog felt like they knew me.

Jan 07, 2010 12:36 AM
George Tallabas
RE/MAX Advantage - Nampa, ID
Idaho Real Estate

Marzena - Amen my friend! Have a great day!

Barbara - Thanks for the endorsement! LOL!


Jan 07, 2010 01:12 AM
Tamara Dorris
Master Your Market Real Estate Coaching - Carmichael, CA

George, my friend, another post that left me staring out the window thinking about your wise words :-)

I do know all about your lead generation program and can understand how busy it is keeping you in a great way. But, if an agent doesn't have a good lead generation program such as yours, they have to prospect somehow. For that, I am hoping that blogging will be of help. The trick for me is to not spend too much time just goofing off on twitter and facebook, but rather, use those social media sites and Active Rain to develop a real estate presence in my community. You rock at that. I am re-organizing this aspect, as well as my time mangement skills, for 2010.

Even though you're not blogging your little heart out now, I still treausre those blog posts you do share!



Jan 07, 2010 03:37 AM
George Tallabas
RE/MAX Advantage - Nampa, ID
Idaho Real Estate

Tamara - My dear, can I hire you to be my shadow and go with me everywhere I go to keep inspired and motivated?  God bless you!

Jan 07, 2010 03:46 AM
Fred Carver Personal Real Estate Corporation
RE/MAX Camosun Victoria BC Real Estate - Victoria, BC
Accredited Real Estate Consultant

Hi George....Oh course we're all really Glad you're doing well with your Leads, we hope the Very Best for you, Staying on Top of Leads takes serious planning and Follow and Follow up  and Follow up. My best leads this year have come from Active Rain ....a couple flew into Victoria today from New Zealand to Buy their next home and found me on AR..I getting strong leads, but more is better if you have a system or you'll waste time and get burned out..when you have time, Show us you lead follow up system.


Jan 14, 2010 03:42 PM
Janna Scharf
Keller Williams Realty Coeur d'Alene - Coeur d'Alene, ID
Coeur d'Alene Idaho Real Estate Expert

Hey George, any chance you'll share your lead source?  I have to aay that starting over in Idaho from square 1 last year, most of my business came from my blog.  Just folks Googling for info and up popped my blog, like magic!  I would love to know what you're using for a lead generation source that is working for you....

Jan 18, 2010 08:39 PM
Christine O'Shea
Christine E O'Shea Broker - Naples, FL

Congrats on your success, George.  Wondered where you had been...my best friend use to live in your market area but moved to MT years before the Rain!

Jan 22, 2010 06:04 AM
George Tallabas
RE/MAX Advantage - Nampa, ID
Idaho Real Estate

Janna - Sent it to you dear

Christine - Thank you, I've been busy selling real estate! Have a great weekend!

Jan 22, 2010 06:09 AM
Don Wixom
RE/MAX Executives Nampa, ID - Nampa, ID
"Looking out for your next move..."tm

George has been the lead guru in our office! He is on fire! Take some time to yourself this weekend buddy!

Jan 22, 2010 12:03 PM
George Tallabas
RE/MAX Advantage - Nampa, ID
Idaho Real Estate

Don - Thanks but too late Bro! I am already booked solid tomorrow!  Be blessed!

Jan 22, 2010 02:27 PM
Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

George_ I say do whatever works for you. I don't like to pursue leads. I don't work with buyers. I am a listing agent and we get our listings directly from our blogging. When a seller calls to list from our blog, we can do the entire listing over the phone and email. They are ready, they have already interviewed us through reading our blog. They are calling to ask for our help. I don't have time with 40 to 50 listings to follow leads as you and I discussed when we talked for over an hour the other night. The rest of our listings we get from our expired listing marketing which rocks! And referrals from AR agents and past clients, attorneys and other business folks here who refer us. 

We just got another great referral source. A local agent who is in the know with all the Polo people- she does not do short sales- so she refers us to all her clients! We just got 3 short sale listing referrals from her this week. Most of these people are not even US citizens. We love this business! Katerina 

Jan 23, 2010 05:12 PM
George Tallabas
RE/MAX Advantage - Nampa, ID
Idaho Real Estate

Katerina- You are in another world with your blogging my friend. 99.9% of Realtors don't use blogging correctly and is the lead generating tool it can be. My hat is off to you my friend.

Jan 25, 2010 03:04 PM
Boston, MA

Amazing how much time you can actually spend blogging.  I had the same revelation about a year ago as well and have been pretty quite on AR.  I only recently decided to come back... not to blog just for the sake of blogging... but i found it to be a great way just to help clear my mind.

Jun 21, 2010 12:26 AM