Some Thoughts On Business Bloggging

By
Services for Real Estate Pros with SitesBuildings.com

Blogging is something that many of you are either actively engaged in now, or you are considering.

You wonder, of course, if it is worth it. 

Do I have the time to do it? 

Is the ROI there to make up for the money and time?  And don't forget the time.  Time is your biggest opportunity cost, because you may be able to engage in more productive lead generation than sitting and write blog posts.

We hear the hype.  But is it just that?  All of the busy bees here at the NewDrone.com hive wonder the same thing (NewDrone is the parent of SitesBuildings.com).  

In the meantime, check this post out: http://ttblogs.typepad.com/my_weblog/2006/07/ben_told_me_thi.html

The Biggest Take-Away: Business Blogs can lead to Business Opportunities.  Don't use them as ways to "game the system," because people may read what you write.  Let your blog profoundly and un-equivocably state WHO YOU ARE.  Don't be slick or smarmy -- people can read the difference.

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Rainmaker
1,142,035
Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time
So true. I am very new to this but already know the key is to let people see your personality. That is what will get you business. While stats are interesting I can Google and get all the information I need. What I can't get is to "know" someone from a chart or bullet list. IMHO 
Jul 20, 2006 01:07 PM #1
Rainer
140,633
Ben Kakimoto
Keller Williams Greater Seattle - Seattle, WA
Seattle Condo Specialist

I'm rather late the the party having only started blogging 3 months ago.  One of my blogs is a niche site focusing on condos.  In it's short lifetime it's generated a good flow of leads including several investors.  Considering one investor is looking to invest upwards of $5 million in the Seattle market, I'd say the ROI is very good.

One factor for it's success, besides the postings, is the lack of competition.  There are only three active blogs about Seattle condos - and one is by a regular person (non-agent).  There are several others but those authors have let the blogs languish.

Jul 20, 2006 01:36 PM #2
Rainer
5,305
Thomas Bailey
SitesBuildings.com - Frankfort, KY

Ben, GREAT!  I think you hit two keys - niche and frequency.

Pick a topic that is not flooded with other, but it is local and of interest. 

And post.  Post often.   

Jul 20, 2006 01:43 PM #3
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Rainer
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Thomas Bailey

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