Amazing isn't it? This Social Media wave has quickly turned into a Tsunami...overtaking the Real Estate Industry. I had a friend who was a Real Estate Agent about 5 years ago. I remember when he started to talk about his plan to use MySpace to sell Real Estate. I was a lender hanging out with other people who had been in the business forever, hahaha...we laughed the poor guy out of the room! Keep in mind... at this time I had not even heard of Facebook. I shuttered to think that MySpace could be used to grow a Real Estate business in any way shape or form. At that time, my experience with MySpace was seeing provocative photo's, Mobster game applications, band promotion pages and re-connecting with old high school friends. He was about 21 at the time and was sharing his plans to a group of almost 30-somethings...yikes!! Looking back at his vision...we were the fools, not him. Wonder where he's at now?
In 2008 NAR(National Association of Realtors) did a benchmark study based on technology. It proved that Blogging was the least used vehicle by agents to stay in touch with their past clients...as a matter it fell dead last, conceding to #1-Email, Snail Mail and Telephone Calls. However...Blogging was the most effective method...actually more effective by approximately 30%.
This was 2 years ago...imagine these statistics today :) The industry has moved this direction already...it's no longer on the horizon...it has arrived.
As a lender I wanted to provide an added service to my referral partners. I offer a Social Networking Program to my clients. A hands on...one-on-one coaching system which tailor fits online networking, blogging and video-blogging to meet your specific goals.
Check it out...and contact me if you are interested in getting more info on this program.
Best regards,
Brooke Villano
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