Home > Blogs > Real Estate Tomato > The Real Estate Tomato

The Real Estate Blogsite Myth

By Real Estate Tomato

Real Estate Technology with Real Estate Tomato

July 11, 2007 09:19 AM

Flag_quesiton Every client we work with has different real estate blog development needs. Often the concern is, “Do I need to replace the real estate website I already have in order to incorporate a blog into my marketing?”

The answer: “It depends.”

First, a quick look at the difference between the website, blog and blogsite:

Website: Standard online presence; homepage, secondary pages, forms, listings etc.
Blog: Database of articles appearing in reverse chronological order, sortable by category, keyword and date.
Blogsite: The combination of the above.

Let is be known, that I am a fan of the real estate blogsite.
There are many obvious benefits:

A single root domain (yourrealestateblogsite.com) for the website and blog.
One branded look and feel.
One hosting service.
One development company.

But it needs be explained that dumping your current real estate website to replace it with a real estate blogsite is not always the best option.

Having both a solid real estate website and a fully functional, regularly updated blog is a perfectly sound solution for your needs as a modern real estate agent.

To read on, and find out exactly why, please follow our link to the RET:
The Real Estate Blogsite Myth

Comments(8)

Comment

Show All Comments

Sort:

Jennifer Kirby

Kirby Fine Homes - Minneapolis, MN

The Luxury Agent

Geez, I have to go to another site.... fine, be that way...I'll follow the link. :)

Jul 11, 2007 09:24 AM

MAUREEN STACCATO

Springfield, MA

Hm, well that sounds interesting enough.

Thanks for sharing

Jul 11, 2007 09:32 AM

Shane Corey

VisitAllHomes.Com - San Diego, CA

Dear Real Estate Tomatoe,

The value of education contained within in your comment is so powerful and I hope that enough agents will actually download the information. Any real estate professional must be making plenty of decisions for online marketing success. Having said that we should feel good about making plenty of decisions about our overall marketing plan because to acheive effective success you need to be in plenty OF PLACES ON the INTERNET. It is very common and very much a necessity for every real estate professional to have 10-15 different places their clients homes can be found on the Internet. Getting your clients homes and your brand able business the effective exposure needed to make money on the Internet is a very difficult task, yet very easy as well. The Internet is just a TOOL for your business. Thanks for your input.

In Success,

Jul 11, 2007 09:45 AM

Sharon Simms

Coastal Properties Group International - Christie's International - Saint Petersburg, FL

St. Petersburg FL - CRS CIPS CLHMS RSPS

So much in life gets the answer, "It depends". That's what makes our careers so interesting.

Jul 11, 2007 11:58 AM

ARDELL DellaLoggia

Better Properties Seattle - Kirkland, WA

I'm with Jennifer. Translates into trying to make me jump through your hoop :)

Jul 11, 2007 12:58 PM

Maggie Dokic /Indialantic | 321-252-8696

Magdalena Dokic - Indialantic, FL

Selling the beach in Florida's space coast

Mighty Tomato, I like the idea of the hybrid. It makes sense.

Ardell, I thought you would welcome the extra exercise with your end-of-month goals and all! =) (pssst...you're worried for naught!)

Jul 11, 2007 02:32 PM

Anonymous

Jackie Colson-Miller

who reads my "plain old site" now that I'm "sizzling"...I need to really analyze that...I think I already know the answer...

Jul 11, 2007 02:55 PM

Sandi Bauman

Chico Homes Real Estate - Chico, CA

Chico CA Realtor

I guess I finally came to terms with the term "blogsite!" That's where I'm heading.

Jul 17, 2007 03:16 PM

The Real Estate Blogsite Myth

Comments(8)

Real Estate Tomato

Real Estate Resources

Recent Posts

Additional Information