Selling a home can be a daunting task. There are many steps involved to complete a transaction such as making sure a home is priced right, prepped for sale, and marketed to buyers properly. Some tips to consider:
• Be realistic. The average length of time it takes to find the perfect home varies depending on buyer expectations and local markets. Similarly, the average length that a home stays on the market can vary depending on location and other local market forces.
• Get your house ready for sale. To ready your home for sale, remove clutter, starting in the kitchen; make whatever fix-ups you can afford to, and depersonalize the house, putting photos and keepsakes away so buyers can visualize it as their own.
• Work with an expert. REALTORS® are professionals who can help guide property owners through pricing, marketing, financing, negotiating and closing on a home. Click here to find a REALTOR®. Find out why it pays to work with a REALTOR®. Download a free brochure in English and/or Spanish.
• Price your home properly. When it comes to selling a home, it's important to keep in mind that value depends on what the buyer is willing to pay for your property and many factors contribute to their perceptions. Prices depend on local characteristics such as job opportunities, housing supply, school systems and more. Sellers should stay realistic and set the price with a REALTOR® who can help determine which factors are at work in a given marketplace. Also, the time the owner "must" sell or the amount of repairs the home needs can play a large role in setting a fair price. Overpricing property is a common mistake that can turn off potential buyers immediately, make competing homes look like better values and have buyers make false perceptions about your willingness to work with them.
• Market your home effectively. The marketing of homes has shifted more towards new technology, rather than only putting an ad in the local newspaper. Sellers should be open to innovative and creative marketing techniques recommended by their REALTOR®. By considering virtual home tours and concentrating on well-lit, high quality digital photos for website listings can give your home a chance to be noticed in front of the increasing majority of buyers who turn to Internet listings first.
• Facing foreclosure. If you are having trouble making your mortgage payments and are facing foreclosure, click here for more information and alternative options.