How Is Your Performance In The Red Zone?

By
Real Estate Agent with Keller Williams Realty 0575737

Twenty Yard LineWith the NFL playoffs and the Super Bowl activity in our midst here currently there is that football parlance that can be applied to a real estate professional's work:

How Is Your Peformance In The Red Zone?

In football it is your scoring ratio, if you score, how much you score for the final 20 yards into the end zone. As a Realtor, Mortgage lender, inspector, Title Co. worker what happens?

Do you close effectively, keep the client focused, provide creative solutions, work through obstacles, have an above average "red zone" performance?

Something to measure and improve on as our business grows...as most of us make our money at the closing table and ONLY at the closing table! (the end zone)

close

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Tags:
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Rainmaker
551,812
Lynda Eisenmann
Preferred Home Brokers - Brea, CA
Broker-Owner,CRS,CDPE,GRI,SRES, Brea,CA, Orange Co

Hello my friend,

You know I think I could use a little more scoring myself.

Jan 24, 2010 01:37 PM #16
Rainmaker
3,983,519
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

I have done well in the Red Zone. Unlike the Vikings.  But when you get that close, you need to be ready for everything!

Jan 24, 2010 01:49 PM #17
Rainmaker
343,891
Don Wixom
RE/MAX Executives Nampa, ID - Nampa, ID
"Looking out for your next move..."tm

Great analogy, Gary! Do we drop the ball by not getting the keys ready, a closing gift, that last minute addendum or extension signed? We gotta carry it through into the end zone & followup. Great post!

Jan 24, 2010 02:40 PM #18
Rainmaker
1,017,039
Kevin J. May
Florida Supreme Realty - Hobe Sound, FL
Serving the Treasure & Paradise Coasts of Florida

Gary, that's a different way to look at it.  Taking it a step further you need to know your 3rd down conversions and your use of the clock.  Thanks for an interesting twist!  

Jan 24, 2010 03:11 PM #19
Rainmaker
1,116,466
Jim Frimmer
HomeSmart Realty West - San Diego, CA
Realtor & CDPE, Mission Valley specialist

Why did you pick a New England/Miami game when you live in the Dallas area? LOL

Jan 24, 2010 03:12 PM #20
Rainmaker
3,841,778
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Hi Gary,

Great analogy! Love that red zone. I'm very focused, work through obstacles and make sure my performance level is strong during the whole game!

Jan 24, 2010 04:37 PM #21
Rainer
46,710
Yuno Marioni
Bothell, WA
- Your Home, My Goal -

Great analogy, Gary!  I love the red zone too!  Now I need to touch down!!!  :) 

Jan 24, 2010 05:17 PM #22
Rainer
66,362
Guy Thomas
WR Starkey Mortgage - Colorado Springs, CO

Way to pick up on the game of the season. You are right. What happens in the Red Zone will tell the story when the game is over.

Jan 24, 2010 05:19 PM #23
Rainmaker
59,093
Mark VanBuskirk
Cassidon Realty - Lehighton, PA
PA REALTOR Specializing in Carbon & Monroe County

Persistence...work in the trenches...finishing is what it all about!

Jan 24, 2010 06:56 PM #24
Rainmaker
4,797,811
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Gary, love it.  We're doing very well in the red zone, but the penalties are killing us (appraisals, lenders, etc).

Jan 24, 2010 10:09 PM #25
Rainmaker
558,018
Cherise Selley
Selley Group Real Estate, LLC - Colorado Springs, CO
Colorado Springs Realtor

Gary...Like what Gabe said...The referees seem to think that they control the game...Cherise

Jan 24, 2010 11:40 PM #26
Rainmaker
177,696
Linda Greco Rich, ABR, SRES
Exit Preferred Realty - Bel Air, MD
Harford County Specialist

Gary, I surround myself with solid professionals and I never let my clients see me sweat. Great comparison....The Ravens, my hometown team, lost and then I went to San Diego last week and the Chargers lost.

Jan 24, 2010 11:47 PM #27
Rainmaker
3,185,035
Kristin Johnston - REALTOR®
RE/MAX Realty Center - Waukesha, WI
Giving Back With Each Home Sold!

Love the analogy Gary and you are so right!  This is an important remind for all of us...always room for improvement no matter how successful one is, right?

Jan 25, 2010 12:41 AM #28
Ambassador
3,098,863
Chris Ann Cleland
Long and Foster REALTORS®, Gainesville, VA - Bristow, VA
Associate Broker, Bristow, VA

Gary:  Got to know your ABC's before getting into the zone.  Always Be Closing.  I've always loved that phrase.

Jan 25, 2010 01:01 AM #29
Ambassador
637,163
Larry Lawfer
YourStories Realty Group powered by Castles Unlimited® - Newton, MA
"I listen for a living." It's all about you.

I love this whole metaphor.  I think it is essential to measure what you are doing all the time.  Right now I am not struggling in the red zone I am pushed back against my own end zone learnig how to make listings out of expired's.  While in a parallel universe the clients I do have are moving towards closings--the dates are set.  Therein is the problem with the metaphor as it relates to real estate.  We are playing so many games at different parts of the field all day.  Learn to be better at the areas where you are weak and your overall game will improve.  Thanks so much for opening up this concept for us to discuss.

Jan 25, 2010 03:53 AM #30
Ambassador
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Lee & Pamela St. Peter
Berkshire Hathaway HomeServices YSU Realty: (919) 645-2522 - Raleigh, NC
Making Connections to Success in Real Estate

Great analogy Gary!  But with lots of practice practice practise - even though you're in the red zone it's just like drill!

Jan 25, 2010 03:54 AM #31
Ambassador
417,929
Jo-Anne Smith
Oakville, ON

Gary,

you always come up with the greatest metaphors...the red zone is definitely the one to aim for and stay extremely focused on the goal once you are there.

Jo

Jan 25, 2010 11:02 AM #32
Ambassador
417,929
Jo-Anne Smith
Oakville, ON

Gary,

you always come up with the greatest metaphors...the red zone is definitely the one to aim for and stay extremely focused on the goal once you are there.

Jo

Jan 25, 2010 11:02 AM #33
Rainmaker
545,096
Toula Rosebrock
Diane Turton, Realtors, Forked River, NJ - Lacey Township, NJ
Broker/Sales Associate, Realtor, Lacey Township,

ToulaRosebrock,comHi Gary:

Excellent analogy...

I believe that my red zone effectiveness has a pretty good percentage.

Afterall, that's how you get to the closing table!

Jan 25, 2010 02:18 PM #34
Rainmaker
314,256
Carol Culkin
Reece & Nichols - Leawood, KS
Overland Park

Gary - Every Realtor should monitor their own performance and use the stats in their favor when meeting and interviewing with potential clients.

Feb 01, 2010 04:07 PM #35
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