Luxuary homes

Real Estate Agent with Remerica United Reality

There are some agents ok with my being there and they do understand the security purposes. I think they are concerned about their buyer disclosing too much. Unfortunately, there are about 25% that really dislike it. Even if I am there, I try to give them their privacy to tour the home so the picture frame notes often bring questions so there is a smoother transition for me to discuss amenities.

Any other great marketing tools that have worked for anyone on these higher priced homes?

Comments (2)

Eric Kodner
Madeline Island Realty - La Pointe, WI
CRS, Madeline Island Realty, LaPointe, WI 54850 -

Janet, if you want some help with your marketing of upper-bracket homes, check out the website for the Institute for Luxury Home Marketing (  They offer a two-day intensive course on luxury home marketing techniques that was one of the best real estate courses I've ever attended.  And after you take the course and have some high-end sales under your belt, you can earn the CLHMS designation (Certified Luxury Home Marketing Specialist), which will help give you credibility with buyers and sellers of those higher-priced homes.

The Director of the Luxury Home Institute, Laurie Moore-Moore, has written a book entitled "Rich Buyer, Rich Seller" that you should read.  There are some great marketing tips in that book as well.  Good luck!

Jul 13, 2007 12:34 AM

What a wealth of information! thanks so much. I will email them today and get all the information.


Jul 13, 2007 01:00 AM
Ross Willingham
Tomson Real Estate - Stillwater, OK
Realtor Associate
Thanks for the info Janet.  I'm going to look into this myself.
Jul 13, 2007 01:08 AM