Sellers- What's Missing in this picture? Your house needs more than just a coat of white paint!

By
Home Stager with Room Service Home Staging
https://activerain.com/droplet/blx


Sellers, if you are planning on selling your house you may have been told that all you need is a good cleaning and a fresh coat of white paint.  To be a happy housesure,  a new coat of paint does wonders for giving a house a fresh, clean feeling.
 
 But painting  (or leaving) your walls all white can take something very important away from your rooms. . .  PERSONALITY.  NOT yours, but that of the house. 

                                                                                         

All white walls can zap all the personality from a home.  

 

Now that doesn't mean that white paint doesn't have a place in a home.  White can make a small space seem larger.  White trim can make a darker wall "pop".  

 

 White can accent an architectural detail that might otherwise go unnoticed.

One of my favorite kitchens was the one Diane Keaton had in "Something's Gotta Give".  All white with Black counter tops.  Perfect for the house.   However, white walls in every room, with very little color elsewhere can be boring.

  

To Sell Your House in this competitive market, it has to stand out in the crowd...  

Consider this:                                
   Stagers are more often than not faced with trying to convince our sellers to begin the packing/decluttering  process so we can stage their house.  Personal photos have to be removed and bookshelves and other flat surfaces decluttered.

 Unless staging an unoccupied vacant home, I have rarely had to ask my seller to add accessories (and color) to an occupied home.  

 

However, one of my clients I had lived by the "Less is More" rule.

 Every wall in this 4000+Square foot house was white.  Accessories were minimal and many times not in scale with the size of the rooms and ceiling height.  Despite being in a well-regarded gated community on a prime lot with a golf course view, this home was underwhelming.

 

 

Her friends even offered to go shopping for her for new colorful towels and bed linens. Yet, as she was moving on to a new house several states away, she did not want to "invest" any more money in this house.  It's understandable but not if you want to sell your house in a very competitive housing market.   

 

                                                     
  Your house needs to be able to "speak" to a buyer.  White walls and no color say very little. 

 

 Living Room Painted with Sherwin Williams internet tool

 

 As you look at it, this room is unoffensive.  Not much in the way of clutter.  But at the same time, not much that invites you into the room.  By adding some color on the walls, the room becomes more inviting.          


                                              

  Using Sherwin Williams Enhanced Color Visualizer to "paint" this room (as the one below)  you can see how it begins to invite you into the room.  Just think of the pizazz this room would have had with a furniture rearrangement and color for pop!  

 

office office

 

 This is a beautiful office with French doors and lots of light. Investing in some paint is a start to adding warmth to the room. Editing the desk, adding a photo behind the desk and a tall green plant completes the picture...all for very little investment.   
        

                                                                                                                                                                                        

If you're thinking of placing your home on the market, first grab your dust cloth, mop and bucket.  Then, when you grab the brush and paint can, think of what colors will best enhance your spaces.  When in doubt, contact your area Professional Home Stager.

 

 

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Re-Blogged 5 times:

Re-Blogged By Re-Blogged At
  1. Joe and Molly Murphy 01/28/2010 12:42 PM
  2. Monica Murphy 01/31/2010 08:04 AM
  3. Dr. Stacey-Ann Baugh 01/31/2010 11:15 AM
  4. Monique Combs 02/08/2010 09:34 AM
  5. Rita Minion 02/08/2010 12:25 PM
Topic:
Home Selling
Location:
Florida Palm Beach County
Groups:
Realtors®
Stage It Forward...
Tags:
selling your home in palm beach county
staging consultations paint color
what color to paint your walls if selling your home

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Show All Comments
Rainmaker
1,048,784
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate

The pictures tell it all. I love the use of tastful colors in a home.

Jan 31, 2010 11:05 PM #19
Rainer
119,133
Vivian Gilbert
Home Staging by Vivian LLC - Potomac, MD
ASP, RESA

Hi Kathy, What a difference color makes. I just want to add that painted walls show much better on the internet pictures. I will look into the SW color Visualizer. Thanks.    Vivian

Feb 01, 2010 02:46 AM #20
Ambassador
3,869,231
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Bill- Big change from all white wall, right?

Vivian- Give it a try. It's so easy to use.

Feb 01, 2010 12:34 PM #21
Ambassador
3,676,945
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

Kathy, those guys at Sherwin Williams came up with a really smart idea!  Still, you've got to be very careful about dark colors.  Buyers are likely to be calculating how many extra coats of paint it will take to lighten the room up!  Another reason that the Sherwin Williams thing is so smart.

Feb 01, 2010 11:52 PM #22
Rainmaker
2,112,337
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

It's very important to be able to show clients exactly what a difference color will make.  Sometimes showing them pictures of other homes isn't good enough.  This tool allows you to show them their own rooms and you can't do more than that! 

I found another similar site, but haven't really had much time to play with it.  You may want to check it out and see how it compares:  http://www.colorjive.com/home.action

Feb 02, 2010 07:55 AM #23
Ambassador
3,869,231
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Patricia- it really gives you the opportunity to "try before you buy".

Sharon- I agree, I like the ability to try it on the actual room you'll be staging.  Thanks for the link to the other site.  I'll check it out.

Feb 02, 2010 02:02 PM #24
Rainmaker
294,385
Marilyn Harrell
ReMax Riverhaven - Beaverton, MI
Wixom Lake - Beaverton MI

Excellent information!  Your pictures say a thousand words!

Feb 07, 2010 03:36 AM #25
Ambassador
3,869,231
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Marilyn- Thanks.  I also tried Sharon's link to colorjive (above) and the good think about it is that you can choose from SW and benjamin Moore.

Feb 07, 2010 10:49 AM #26
Rainer
129,071
Deena Cottingham
GreenApple Staging & Images, Calgary Staging & Photography - Calgary, AB
Home Stager & Photographer

Great tool, Kathy! You're right, that home lacked a lot of personality, and with their more traditional furnishings, some color is needed. Although . . . I'd take white paint over a lot of other colors I've seen! If the home owner was really against the effort of painting, some great artwork and more accessories, curtain panels, plants (as you said), would help, too. White can have a personality if used as a backdrop for a lot of other fun color.

Feb 08, 2010 01:46 AM #27
Rainmaker
313,357
Monique Combs
Royal Shell Real Estate - Bonita Springs, FL
Royal Shell Real Estate - Monique Combs

Kathy ~ Great presentation on color. Some people can't afford to furnish and stage completely, but most people will paint.

Feb 08, 2010 09:30 AM #28
Rainmaker
214,748
Rita Minion
O'Brien Realty - Solomons, MD

Hi Kathy,

Thank you for your terrific post!  Color certainly does make a difference in the rooms.  Excellent presentation.  Thank you for sharing it with us!  Have a great week!

Rita

 

Feb 08, 2010 12:16 PM #29
Ambassador
3,869,231
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Deena- I agree with you that white as a backdrop to other colors can be useful.  Unfortunately, the seller did not have any accessories, etc available to use, nor did she opt to purchase any (even, as I suggested she could purchase items that would work in her new home) or rent any.  We had to rely on her keeping what window coverings she had open so that the view of the golf course became a selling point.

Monique-You're right.  Paint can be the easiest and least expensive investment a seller can make and what a difference!

Rita- Glad to share this with you.  Thanks for stopping by!.

Feb 08, 2010 01:30 PM #30
Rainmaker
2,497,908
Rebecca Gaujot, Realtor®
Vision Quest Realty - Lewisburg, WV
Lewisburg WV, the go to agent for all real estate

Kathy, Painted walls make a difference. My sister's kitchen was white with white cabinets and appliances.  She painted the kitchem with a chocolate cocoa paint, had white crown moulding installed, and WOW what a difference.  Her kitchen is so warm and inviting now.  The kitchen is spacious and sunny.

Feb 09, 2010 12:36 AM #31
Ambassador
3,869,231
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Rebecca- wow, is right!  I love how white trim and moulding makes darker walls just POP!

Feb 09, 2010 01:48 AM #32
Rainmaker
173,114
Cynthia Bartch
Home Stager/Property Stylist & more! Granville, Ohio - Granville, OH
Redesigned Spaces; All Round Nice Gal

Hi Kathy, you are so right it does look sterile and cold, not very inviting the all white home is it? I've never used the tool Sharon added, I'll have to check it out!

Feb 10, 2010 07:32 AM #33
Ambassador
3,869,231
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Cynthia- check out colorjive that Sharon told us about.  You can actually use paint from SW and Benjamin Moore.

Feb 10, 2010 12:04 PM #34
Rainer
432,184
Margaret C. Taylor
Century 21 New Millennium MD - Mechanicsville, MD
St Marys/Calvert/Charles MD Real Estate Agent

Hi Kathy,  Thanks for the comparison photos.  I have been a hard one to convince that all white is out. It's an amazing difference.   Margaret C.

Feb 11, 2010 12:08 AM #35
Ambassador
3,869,231
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Hi Margaret- if you use this tool, you might be able to show your seller the change paint could make!

Feb 11, 2010 06:08 AM #36
Rainer
49,682
Karen Searle, Home On Display
Peterborough, ON

Hi Kathy - I love your idea of using the visualizer to show clients how differently their room can look with just a coat of fresh paint.  I was wondering how true the colour options are from the visualizer to the actual paint colour?  Any ideas or experiences with that?

Apr 26, 2011 07:13 AM #37
Ambassador
3,869,231
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Karen- It really is a great way to show someone the difference paint can make.  It's hard to say how exact it is but I bet it's pretty close.  It's also easy to use.

Apr 26, 2011 03:00 PM #38
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