I was reading my February 2010 addition of "Realtor" Magazine and came across an article written by Katherine Tarbox called “6 Weeks to Better Search Engine Results”. As I started to read Katherine’s article it was as if she had wrote this article just for me. I just recently spent a large part of my advertising budget to “revamp” my website (MyFDRE.com).
Her article begins, “After investing time and money to build a spectacular Web site, you’d probably like to sit back and watch those online leads roll in. Not so fast. You still have a very important job ahead of you-ensuring that prospects and clients can actually find your site. And one of the best ways to see results quickly, experts say, is to optimize your site for search engines. Even if you did this when you developed your site, there are may be room for improvement.”
This article then provides a 6-week program to make your Web site more user friendly and suggestions to make your site more visible on the Web.
I started, “Week 1: Write Better Page Titles”, so, guess what I did this evening… Yep, I started altering my Web site’s page titles to be more direct and focused on the Fort Scott Kansas Real Estate Market versus Real Estate in general. Prior to doing so, I checked Google searching “Fort Scott Kansas Homes For Sale” my site is currently on Page 6.
Very disappointed in my Page 6 placement; I took Katherine’s “challenge” to make my site more visible to potential clients.
I will let everyone know how it goes… you will hear from me next week as I take on, “Week 2: Broadcast Your Links”.
Jared Leek, Owner/Broker
Front Door Real Estate, Inc.
2097 Jayhawk Road
Fort Scott, Kansas 66701