The ability to quickly rent out a home is part price, part condition, and part marketing. Today, I want to focus on marketing. Specifically, I want to focus on the Multiple Listing Service (MLS). In most of the country the MLS is the go to source for marketing a property for rent. However, in my market of Santa Clarita, California, there seems to be a small hesitation in the property owner’s mind as to the benefits of the MLS. Here are my top five reasons for using he MLS. ---- Scott Taylor is the principal property manager and co-owner of SCV Leasing in Santa Clarita, California. SCV Leasing serves Valencia, Stevenson Ranch, Newhall, Santa Clarita, Saugus, Canyon Country, Fair Oaks Ranch, Castaic, Sand Canyon, and Westridge with homes for rent, condos for rent, and property management services. His experience as a rental property owner and as a property manager makes him the best choice for managing your rental. SCV Leasing's unsurpassed marketing plan puts renters in properties fast. Mr. Taylor can be reached at scott@scvleasing.com.
In my market, the renter, not the landlord, pays the realtor fees so getting a landlord to list on MLS is a no brainer!
Leah: I only wish that were my case. Here the owner needs to pay 2.5 to 3.0 percent for the listing. Of course, that only pays out if another agent leases the home. If we lease the home, we do not double-dip the fee.
...feeding to Reator.com is unnecessary. Posting attractive listings on Craigslist is the better/cheaper way to go.
Wallace: I agree that Craigslist is an effective tool. In addition to the Craigslist, the use of the MLS allows persons from out of the area (often times out of state) to have greater access to the information. in addition, the MLS would allow other real estate professionals to participate in the leasing of the property.
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