Clients vs. Past Clients - A Wise Friend Shared This Thought With Me

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Real Estate Agent with RE/MAX Around Atlanta GA RE License #296541

A wise friend, Ira Serkes, shared this thought with me today on my Facebook Wall:

Ira Serkes

So Ira got me thinking - about 92% of my business comes from referrals: from my friends, family and clients. Many of my clients are also my friends - if they aren't my friends before we do business together, by the time we are finished, they have become friends. They stay in my life, becoming a source of future business while remaining, if not close friends, then at least casual friends who are happy to stay in touch via email, Facebook, the occasional phone call. They are, at the risk of sounding cliché, my biggest fans, at least from a professional standpoint. They are the reason my business continues to grow and in large part deserving of thanks for many of my successes!

Therefore, as Ira pointed out,Ira Serkes - with replythey are not ever in my past. They are just my clients, plain and simple. The ones who end up being "past" clients are the rare ones who do not wish to establish a more personal relationship. Because after all, the business of real estate is more than just business - it's extremely personal. You learn your clients' tastes (and they probably learn about yours, too), their financial situation; you get a first-hand look at a husband and wife's relationship and how they deal with potentially stressful situations; you become their confidante, psychologist, counselor, decorator, negotiator, and - oh yes! REALTOR®! You wear many hats, one of which, if you're lucky, is also friend.

It's one of the many reasons that I love what I do. Every day and every client is different - it's truly a fabulous career and I wouldn't trade it for anything!

  

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Maura Neill, ABR, CRS, MA
The Gebhardt Group
RE/MAX Greater Atlanta
10220 Medlock Bridge Road
Johns Creek, GA 30097

(770) 238-0595
email: Maura@GebhardtGroup.com
website: http://www.GebhardtGroup.com/
blog: http://www.GebhardtGroupBlog.com/

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Rainmaker
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Marc Iafrate
Capital City Real Estate Group, Inc. brokered by eXp Realty - Raleigh, NC
MBA - Wake County Real Estate Search

You are right.  Our clients are our best source of new clients and new friends.

Feb 12, 2010 12:05 PM #1
Rainer
61,992
Delete Acct Desert Communities
Palm Desert, CA

I agree and most of my clients have become my friends and ones I treasure!

Feb 12, 2010 12:14 PM #2
Rainer
96,191
Maura Neill
RE/MAX Around Atlanta - Alpharetta, GA
North Metro Atlanta Real Estate

Hi, Marc and Laxson Associates - thanks for reading and commenting! It's such an important part of our business that some REALTORS® often forget (or never realize!).

Have a great day!
~Maura Neill

Feb 16, 2010 02:37 AM #3
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Rainer
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Maura Neill

North Metro Atlanta Real Estate
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