I'm reaching out to the Active Rain community for your thoughts on commercial real estate and what you would like to know about it...
Have you had clients that had questions about commercial real estate that you couldn't answer?
Have you ever represented a buyer or seller in a commercial real estate transaction and felt like a fish out of water?
Are you a commercial real estate professional that like most of us only thinks you have all the answers but in reality there is that one area where you wish you had a little more knowledge such as 1031 exchanges or ground leases?
I recently started a blog, The Real Estate TrendMill that focuses on commercial real estate in Leominster, MA and throughout North Central Massachusetts. Although the main focus of the blog is the local commercial real estate market I also want to have plenty of information on commercial real estate in general. I want the blog to be a resource for business owners that are contemplating leasing space or buying a commercial property. I also want to be a resource for commercial real estate investors.
I know I have a long way to go if I want to be the "Bloggiest" blog ever but I'd like to be thought of as a valuable resource. One thing I've been noticing about real estate blogs is that there are two categories of blogs and also bloggers for the most part. There are blogs that are geared towards other bloggers and then there are the blogs that are geared towards our customers whether they are investors or home-buyers or anybody else...
The content you write for your customers in your market is in my opinion key to the success of the blog but writing content geared towards other bloggers is important as well since these other bloggers make up the majority of any blogs readership. I, like most of you, would be thrilled to have my blog read by my clients or my potential clients but the reality is that other bloggers are our audience for the time being...
Pat Kitano, from Transparent Real Estate made reference to this fact in one of his recent posts...here is a brief excerpt from his blog...
Hyperlocal content makes for useful and often entertaining reading... but blogging success requires a secondary effort that surprises many new bloggers - interacting with other bloggers to drive traffic. The reason? Most real estate blog readers are the bloggers themselves... the consumer readership hasn't solidly kicked in yet and the bloggers are building their online presence in anticipation of the consumer finding them.
So what is the point of all this and why should you care???
Well to answer the second question, I guess you have no reason to care other than because you as a blogger would like to reach out to another member of this great blogosphere of which we are all a part...
The point of my post is that I need content...simple as that. You all, as business owners and fellow real estate professionals are a big part of my readership and if I can reach out to you for inspiration, my blog will prosper and I will have all of you to thank. As the title of my post states, I will be linking to any bloggers that provide me with ideas for content for my blog. One thing I have learned in the short time that I have been blogging is that link exchanges are not the best idea. I do believe in the power of linking but I feel it has to be done naturally and the way to do it is to place the links directly in the posts. I will certainly give credit where credit is due and hopefully the success of my blog will add to the success of your blog.
Your input is greatly anticipated and I look forward to being a resource for each of you.
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