Personalized Letter Openers are Effective Promotional Advertising Items

Branded advertising begins with inexpensive promotional items to include personalized letter openers. These highly useful items are found in offices, homes and schools. These promotional office accessories have a long life and can be passed around the office thus giving many possiblities for exposure to many people. Promotional product like these custom printed letter openers can be handed out at all kinds of events like Chamber of Commerce meetings and other networking events. Some people hand them out as business cards. Some realtors include them in welcome packages for new home owners.

There is high percieved value for these custom printed promotional items as well as other advertising products. The life of the these letter openers is several years. If the opener is of good quality, it will be kept for years to come. This makes these openers an effective advertising item for companies to hand out that have a long or multi-year selling cycle such as realtors, car dealers, attorneys, air conditioning installers and repairmen. Office supply companies and delivery companies can make good advertising use of these items.

Set an advertising budget and project as to what events your company will be attending and approximately how many people will be potentially receiving these letter openers. A realistic budget can be set up to accomodate all the potential recipients with these long term advertising tools.

Long term strategy planning for advertising can be worked on to include other office accessories that are highly useful desk items to include promotional coasters, custom printed mousepads, note pads, pencil cup holders and desk organizers. The more promotional branded products that you can get onto a persons desk, the better the chances of having your message broadcast to others and your branded message remembered.

The message of this article is to choose effective and useful promotional products to brand your logo and message in order to crewate top-of-mind awareness of your company's name, products and services and especially a way to contact your company.