Searching the Multiple Listing in Shell Knob, MO this week, I was again amazed at the just plain awful pictures that are posted! Why would any seller not object to their home being marketed as a dark pit? When more than 85% of today's buyers check the internet before contacting an agent, why wouldn't you expose the best features of your listing?
Why would the listing agent not try to give his listing the edge in this tough market? Digital cameras are such a great improvement over the old poloroids. You can see immediately if you need to retake the kitchen view, or try for a brighter family room photo.
Here are some samples of what I saw on the MLS, and you can be sure I did not send any of these listings to my clients.
The first photo is probably an above ground pool, but you have to wonder what is wrong with the rest of the pool area - it isn't shown. The other interior shots are basically too dark, but with a digital camera it would be known immediately. It just boils down to NO EXCUSES. The seller deserves our best efforts. That's what we get paid for!