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REALTOR.ca is an advertising web site

Reblogger R. Greg Osmond
Real Estate Agent with Sutton Group-Capital Realty Ltd.

Here is some good information about the Realtor.ca and the MLS systerm posted by Larry Estabrooks of Moncton. 

Original content by Larry Estabrooks FCNB LICENCE # 190089546

"REALTOR.ca is simply an advertising web site" says the President of the Canadian Real Estate Association. (see below)

A real estate board's MLS® System is a REALTOR® cooperative and in order to be a REALTOR® member the member must be licensed by a province or territory.

FROM CREA: 

Much has been reported in the media about how the Competition Bureau has decided to bring a case to the Competition Tribunal alleging that the rules of The Canadian Real Estate Association (CREA) governing MLS® Systems are anti-competitive, restrict consumer choice and prevent innovation in the market for residential real estate. Let us be very clear: CREA's rules are not anti-competitive, and CREA is confident that the Competition Tribunal will rule against the Commissioner of Competition following a hearing on the merits.

It is important when considering these issues to move beyond the sound bites and consider the facts: CREA currently has more than 98,000 members operating independently across the country, competing on a daily basis for the business of Canadian consumers. There are more consumer choices and more business models today than ever before - and that is a good thing. Consumers can negotiate the level of service they want and the fees or commission they will pay for that service.

What hasn't changed - and cannot change to ensure the integrity of MLS® Systems which operate across the country - is the need for accurate and reliable information to be provided for use in MLS® Systems and a commitment by REALTORS® using MLS® Systems to comply with a code of ethics and regulatory requirements across the country. These basic requirements are necessary for the continued reliability of the MLS® System which Canadians have come to trust for years and years.

The fact that a home is listed on a real estate Board's MLS® System provides an assurance to the public that the information regarding properties listed on Boards' MLS® Systems is accurate and reliable and that there is professional involvement and accountability for that information - all of which protects the interests of homebuyers and sellers. This System provides consumers with not only choice, but also confidence, as they engage in one of the biggest and most important financial transactions of their lives.

The MLS® System is a cooperative marketing network established by REALTORS® several decades ago to help the public buy and sell real estate. MLS® Systems are member-to-member services, paid for by the REALTOR® members of a local Board or Association. It is the local real estate Board or Association that actually administers and operates each MLS® System across Canada. CREA owns the trademark and licenses its use to boards and associations. REALTOR.ca is simply an advertising website operated by CREA and competing with other websites on which properties are advertised by home sellers and REALTORS®.

There have been numerous reports over the last several days that as a result of the Bureau's actions commission rates will come down. The fact is that CREA's rules have nothing to do with commission rates. CREA does not dictate or determine commission rates - or tell its members what business model to choose or how to run their businesses. The mythical "fixed commission rate" does not exist: any transaction between a REALTOR® and a home seller or buyer is subject to negotiation. In CREA's view, consumer choice is a good thing and the market should decide.

CREA is proud of its members and the service they provide Canadians in a competitive environment. There should be no doubt that CREA's ultimate interest and that of its members is to ensure that consumers continue to have choice and confidence in a vibrant, competitive market.

Dale Ripplinger
President, CREA

Posted by

 

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By R. Greg Osmond, MBA

About the Author: R. Greg Osmond, MBA is a Platinum Award winning Realtor dedicated to serving the people of St. John's, Mount Pearl, Paradise, Kilbride, Goulds, Conception Bay South (CBS), Portugal Cove-St. Philips, Torbay- Flatrock- Pouch Cove, and Logy Bay - Middle Cove - Outer Cove, Newfoundland and Labrador. For over 24 years Greg has been practicing in Real Estate. He is also president of Red Maple Development Inc., a firm focused on new home construction and existing home renovations, for Greg's clients and the market.  Greg can be reached at 709-682-9670.  Greg's Associate Realtor, Andrew Macdonald BBA, may be reached at 709-749-8879.

Want to get in touch? Email rgosmond1@gmail.com. For more information, please visit http://www.rgregosmond.com. Thinking of selling your home? I have a passion for helping my clients with buying and selling real estate! If there is any way I can be of service to you today, please feel free to contact me!

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Malcolm Johnston
Century 21 Lanthorn Real Estate LTD., Trenton, Ontario - Trenton, ON
Trenton Real Estate

Hi Greg, I agree with Larry's assessment, and the sad fact is that if the Competition bureau has its way, there will be serious thoughts about winding down Realtor.ca. Does anyone in thir right mind think that will make things more competetive?

Mar 10, 2010 01:39 AM
R. Greg Osmond
Sutton Group-Capital Realty Ltd. - St Johns, NL
MBA, Red Maple Realty

Malcolm,  The competition bureau is more than a little over stating the case suggesting that the MLS system is anti competitive.  There is more competition in the Real estate business than in any other business I know of except maybe automobile dealers.  

Mar 10, 2010 02:35 AM
Terry Chenier
Homelife Glenayre Realty - Mission, BC

Greg,

I'm running into this more and more. Discount brokers, fee negotiations...on and on.

Mar 10, 2010 02:54 AM
R. Greg Osmond
Sutton Group-Capital Realty Ltd. - St Johns, NL
MBA, Red Maple Realty

Terry,  They are everywhere.  Not sure what the fuss is about really. If the MLS system is anti competition, it is not working very well. 

Mar 10, 2010 05:13 AM
Barrie Clulow
My Time Is My Own - Uxbridge, ON

If the competition bureau gets its way they will be making the industry less competitive not more competitive. There appears to be a growing movement to shut down realtor.ca if they are successful. I see this as a blow to some of the small independent brokers and companies who do not have a strong web presence of their own and who rely on realtor.ca

 

Realtor.ca is just one of the tools or advertising mediums available to CREA members

It is a convenience to the consumer
provided at the expense of the members.

We all know that tools change as ideas and uses for them change.

If the tool no longer serves the purposes of the one who owns it
they unplug it and put it away
.

Mar 10, 2010 11:42 AM