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Do You Need To Love Real Estate to Sell It?

By
Real Estate Agent with Keller Williams Group One, Inc.

I woke up this morning with a question running through my small brain. Do I need to love real estate? I have been in sales for over 25 years with the last 5+ in real estate. As we all know the last 2 years have been VERY fun in the business ! Even when the business is more challenging then ever and we are working harder than ever for less money on every deal, we MUST still love it ! If we don't clients can see it for sure. If we are not passionate about the business and all the opportunities of today we will loose clients for sure. Have you ever seen a better time to buy in your area? Price, Rates and so on, the answer is NO. Clients must see our love of the business, they need our reassurance that everything will be fine, now is the time to buy. Yes we all have our days ( or weeks) when we just feel like being a Debbie Downer and feel like throwing in the towel, but we must press on, take on the market, bring the deals to our clients and sell, sell and yes Love it !  

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