The Tundra Has Melted...

By
Services for Real Estate Pros with AMH Creatives

now is the time to update those exterior photographs.

A front shot of your listing covered in snow looks a little silly about now(at least in Northeast Ohio).  What a great way to show your client you are still actively marketing their property by sending your photographer out for a mini photo shoot of the exterior.

I spent about 2 hours driving around the other day doing just that.  I was able to update 7 of my clients' listings.  This is usually included in my packages for homes over 4,000SF  but this year it was such a beautiful day I did some smaller homes as a courtesy.

If you are not using a professional, there are a few things to keep in mind...

Direction the home is facing - Think about the time of day you will be there, it's very difficult to shoot facing into the sun.  I had one home that was a direct East/West facing home and had to make two trips but it was well worth it since it was a beautiful sky.

Cloudy Days - can actually make for a very nice photo since there will be no harsh shadows but you need to learn how to "replace" that dull sky for a nicer one.  That doesn't necessarily mean it has be all blue, a few clouds can add interest.

Watch the Yellows - A little adjustment in "Hue/Saturation" to take some of the yellow cast out of grasses and evergreens from the sunlight really helps the photo pop.

Try Something New - Shoot from a different angle or get up on a ladder, a higher vantage point can be pleasing.  Try for a twilight shot, remember to turn on the exterior and interior lights, and use a tripod.

 

Here's a few examples

 

Here's a little adjustment to correct the yellow cast caused by the morning sun...

 

 

Comments (10)

Richard Strahm
American Foursquare Realty - Lansdale, PA
Lansdale and North Penn Real Estate

All excellent points!  I'm going out to re-shoot all my snow covered photo houses this weekend.

Mar 19, 2010 11:30 PM
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Anna, I've seen some snow photos in July on our MLS in the past. Thanks for the reminder and the photo tips.

Mar 19, 2010 11:50 PM
Home Design
Alpharetta, GA
Home Design and Real Estate

Great reminder Anna, I have a couple of listings that I need to update myself!

Mar 19, 2010 11:53 PM
William True
True Sarasota Real Estate - Sarasota, FL
Sarasota Real Estate

What a big difference. Thanks for the pointers, Anna!

Mar 19, 2010 11:55 PM
Craig Richardson
National Realty - McLean, VA

I'm soo glad there is no more snow anywhere to be found.  I thought it would take until May to disappear but fortunately that's not the case.

Mar 20, 2010 12:15 AM
Photo Photo
Chicago, IL

Good points...An updated exterior photo is always a great idea!

Mar 21, 2010 05:36 AM
Lee Jinks
Jinks Realty - McAllen, TX

Good

 

Mar 26, 2010 03:02 PM
Marcia Hawken
WILLIAM RAVEIS - Naples, FL
Naples Luxury Specialist

very impressive.  Little touches like that make such an impact. :-)

 

 

 

 

 

 

 

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Mar 26, 2010 06:28 PM
Michael and Cheron Lange
Solutions Real Estate - Chandler, AZ
Associate Broker, GRI

Great points!  It's amazing what a difference a photo change can make when the seasons change!

Cheron

Mar 30, 2010 04:50 PM
Liz Gallagher
LG Home Harmony - Home Stagers & Organizers - Montreal, QC
Montreal Quebec RESA member

What a difference a little snow can make.

Apr 02, 2010 10:38 AM