I had an Open House today and I made an intreresting discovery: not every agent's SOI (Sphere of Influence) necessarily is influenced. Here's what happened:
My sellers were out of the house for the day and so I made myself at home in the kitchen baking cookies. As I waited for them to bake, I took a look at the refrigerator: there was a magnet with an attached notepad from another REALTOR! He looked like a great guy, took the time to send them a handy notepad that attached to the refrigerator. I don't know what his relationship is with my sellers-all I know is that they responded to my letter offering to sell their FSBO.
I had a slow Open House-with the rain and snow, it's not surprising-but I did have a man come in because "I just love Open Houses." Turns out he almost has his credit in good shape to start looking for a house. He mentioned one of his old friends found him on Facebook and is periodically sending him a personalized list of houses for sale that might fit his family's needs. I said, "Well if you're already working with an agent, I don't want to take you away from her." He replied, "Oh, she's not my agent-she's just sending me lists of houses. If you can find me a house, I'll go with you." I had a mortgage broker working the Open House with me, so we both got his contact information and are going to tag team to help him get his loan started and find a house for him and his family.
I learned an important lesson today: just because my friends and family know I am a REALTOR doesn't mean they will call me first when they are ready to buy or sell a house. I still need to ask for their business, not assume I've already got it.
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