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Overpriced properties - Everybody loses

By
Real Estate Agent with Re/Max Garden City Realty Inc., Brokerage

Most sellers are not real estate experts and rely on professional advice when it comes to selling their home. Some decide to forego the professional advice and sell privately. Which ever way it happens, some homes end up on the market priced above the market value and overpricing real estate is not a good idea.

Sellers seem to overprice their property either unknowingly or they are simply testing the market. Before I became a Realtor, my husband and I were trying to test the market too. We were told by professionals that the price of our home was too high, but we didn't want to listen. Here are some of the reasons why you should not overprice your home if you are the seller and watch out for overpriced properties if you are a buyer.

Dangers for the Sellers:

- You will miss many qualified prospective buyers that would consider purchasing your property had it been in the right price range. The buyers your house is attracting right now might realize that the property is overpriced and that they can get something better in that price range.

- Your home will stay on the market for longer period of time and the longer it stays on the market the more people will think there is something wrong with it. Your house will not look attractive anymore. Remember, it's a human psychology to want what other people want.

- Your overpriced property will actually help sell other houses in the area. Other houses will seem like bargains.

- The longer your house stays on the market, the more you might have to lower the price. Many properties that start out overpriced, end up selling BELOW market value in the end.

- Even if you find a buyer for your property, the bank might not approve the mortgage if the bank appraisal shows that the property is overpriced.

Dangers for the Buyers:

- Even if you are pre approved for mortgage loan but the house doesn't approve as a result of appraisal, you won't be able to secure that mortgage loan. If you are buying privately and your Agreement of Purchase and Sale does not have appropriate clauses inserted into it, you might find yourself in financial pickle being bound by a contract to purchase but without all the funds available to complete the transaction. Always make sure you're check with your lawyer before signing any contracts if you're buying privately.

- If you buy a property that has been overpriced and decide to sell it some time later, you might find that you won't get any return on your investment. You might even end up losing the money. One of my colleagues is currently working with a client that purchased an overpriced property a while ago and due to certain circumstances has to sell now. The client stands to lose over $30,000 as a result of this! Always make sure your agent prepares a Comparative Market Analysis Report for the property you're planning to put an offer on.

For most people their home is their biggest and most important investment. Make sure you do it right.

Comments(13)

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Fidan Ghoulami
BIG International Realty - Sunny Isles Beach, FL
fidanghoulami,miamirealtor,luxurycondos
Monika, some of my sellers do not want to reduce the price either. Although I give the info about the market, latest sales - they just don't want to accept drastic market change and hope for that one buyer.
Jul 28, 2007 03:49 PM
Galel Fajardo
Costa Mesa, CA

This is so true. It is totally on the shoulders of a professional agent to inform a client when they are asking too much for a property. If they refuse to lower their price - DON'T TAKE THE LISTING!!

Every single for sale sign that says "reduced" does nothing but KILL the public's confidence in real estate. If I could, I would ban agents from using that sign. I've seen a countless number of real estate articles showing all of these "for sale" signs with "REDUCED" all over them, in a row. What a great picture and confidence booster that is!

Price it right, this way it sells sooner rather than later, because the longer it sits, the worse the market looks!

Jul 28, 2007 03:50 PM
David M. Childress
Howard Hanna Real Estate Services - Akron, OH
I would love to be your Realtor® in Akron Ohio!
Thank you Monika for an excellant post and view. I learned a long time ago to walk away from a listing when I could not convince the owner's on a realistic starting price. We spend too much time and money to let a home set forever because of the price when we know from the start it is too high, Regards, David
Jul 28, 2007 03:50 PM
Randy Lyon
Kettley and Company - Oswego, IL

We realtors are as much a part of the problem as the answer. We go on listing presentations and will list at whatever price the sellers demand just so that we can get a listing. Then we spend lotsO' money marketing and nurturing it along in the hopes that the seller will drop their price. We must learn to "just say no".

 

Jul 28, 2007 03:51 PM
Ryan Hukill - Edmond
The Agency Oklahoma | 405home - Edmond, OK
Realtor, Team Lead
Monika, nice post. You make some great points that many of us battle on a regular basis when meeting with sellers. The WORST thing a seller can do is over-price.
Jul 28, 2007 03:54 PM
John Nazareno
John Nazareno - Albany, CA

If sellers dont want to drop price and expect the home to sale for the price they want, drop the listing. It's a waste of time listing a home for months or even years..tell them you'll get back to them when the market gets better again in like 2 to 3 years..

 

Jul 28, 2007 04:13 PM
Dave Sulvetta
Dave Sulvetta, eXp Connection, Gloucester County Realtor - Gloucester Twp, NJ
Realtor
this is a great post....i have tried to tell 2 of my sellers these exact points, to no avail. 
Jul 28, 2007 04:16 PM
David L. Britt
Platinum Realty, LLC - Olathe, KS
MBA
Monika, very nice post, as you say, both sides loose and it can be avoided.
Jul 28, 2007 04:24 PM
Gary Bolen
McCall Realty - South Lake Tahoe, CA
CRS - Lake Tahoe Real Estate Information

You are posting about the heart and soul of our business, client communication and trust. Sometimes it works... and other times it's a real head scratcher. One would think that if they trust us, they'll see the numbers, listen to us and be reasonable. Isn't it nice when they do?

Thanks for this one... 

Jul 28, 2007 04:56 PM
Katerina Gasset
The Gasset Group & Get It Done For Me Virtual Services - Provo, UT
Amplify Your Real Estate & Life Dreams!
Very good post Monika! And right on! If you are an agent you must say NO to overpriced listings.You become a part of the problem when you take listings at whatever price. We tell our sellers," You may not like what we have to say but it is the market talking, not us, so if you really want to sell than you need to be here..." It works well, when you take it off the seller and yourself and play the market as the 'bad guy'. Katerina
Jul 29, 2007 12:27 AM
Monika Murray
Re/Max Garden City Realty Inc., Brokerage - Burlington, ON
Burlington/Flamborough Real Estate
Thank you all for the awesome comments!!!
Jul 29, 2007 10:48 PM
MAUREEN STACCATO
Springfield, MA

Randy-

I agree with you. There are times we feel we have to agree with the sellers to ensure we get the listing. It is a big mistake and I try to avoid it if all possible or I tell them we will try it their way for 10 days and if it doesn't pan out much traffic then we do it my way!

Usually they will agree to that and I have it right in the contract.

Aug 28, 2007 09:22 AM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC • Short Sale • Probate

It is true, the longer the property on the market, the more doubts buyers have about price. They believe something wrong with the house, it is overpriced. Sometimes, it is not that simple.

Aug 08, 2014 06:13 PM