Sam Calagione, the founder of Dogfish Head Craft Brewery, will be my April Small Business Success Strategies (SBSS) ® TeleSeminar guest author, for our LIVE call next Wednesday April 21st at noon ET. Our SBSS TeleSeminar Series offers Subscribers monthly access to today's best-selling and leading business authors, consultants, marketing gurus and other successful Entrepreneurs.
Sam's book, Brewing Up a Business, is like a “how-to” manual for entrepreneurs, and a great one at that. Sam started with nothing more than a home brewing kit, and his company is now one of America's fastest-growing independent beer makers. While Sam is a little unconventional (Dogfish Head's slogan is “Off-Centered Ale for Off-Centered People”), he has built a very unique and successful company and this book is his first-person account of how he made it all happen.
***********Call Details*************************
What: April SBSS® TeleSeminar
When: Wednesday April 21st
12:00pm-1:15pm ET
11:00am-12:15pm CT
10:00am-11:15am MT
9:00am-10:15am PT
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Now, you might be a little skeptical about what you can learn from the founder of a brewery, but don't miss this call on account of that. Sure, the industry he's in may be very different from yours, but his business is very similar. There are lessons to be learned everywhere, if you just know where to look. Here are 3 things you'll learn from my discussion with Sam on the call:
- How to encourage innovation from your employees;
- Ways to craft a recognizable brand;
- Finding good sales people.
You may know a little about these things already, but hearing about them from a brewmaster's perspective will help you see things in a whole new light. Trust me.
In order to listen to Sam's lessons on entrepreneurship and all our future TeleSeminars, featuring nationally-recognized business authors like Michael E. Gerber, Norm Brodsky, Bo Burlingham and Keith McFarland, you must be a Small Business Success Strategies® TeleSeminar Subscriber. This is the investment you've been looking for to take your business to the next level. Again, all you have to do is visit us at www.SmallBusinessSuccessStrategies.com and click the "SUBSCRIBE NOW" button on the right-hand side.
Stay Thirsty my Friends,
Chris
P.S. If you're still somewhat hesitant about subscribing to my TeleSeminar Series and getting access to my interview with Sam, here's what Bob Guccione Jr., founder of Spin magazine and Gear magazine, had to say about Brewing Up a Business:
“Rarely is a book as good as a beer, but this one is. It's written with humor, humility, and passion, essential ingredients for any entrepreneur.”
P.P.S. So what are you waiting for? Go here to subscribe right now and mark your calendars for Wednesday April 21st.
P.P.P.S. Nikos and I recently visited one of Sam's Dogfish Head Alehouses (in Gaithersburg, MD).
Go here to see more photos on Flickr.
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