Here is my question. What timing has the best results? Do I bring this house to the market when it is at frame stage like the picture below or do I wait until it is a couple weeks from completion? I have several investors that are building spec homes in Cave Creek, Carefree, North Scottsdale, and Paradise Valley and they are have different opinions on this. The homes range from 4500 Sqft to over 10,000 Sqft. Price range is basically 2 to 6 million. Some think it is better to get as much exposure to the home as possible and give the potential buyers the option to pick their finishes. My other clients want to be able to dictate the finishes and have the potential buyers and real estate community see it only when it is finished. I am looking for opinions or personal experience with this issue. Please feel free to look at the home below and let me know what you think. I am extremely interested in hearing your responses.
The house below is being built in the Canyon Ridge Estates neighborhood of Cave Creek. This particular house is 5326 Sqft with 5 bedrooms and a 4 car garage. The MLS # 2782597 . You can also find more information on this house on my web site at www.LuxuryintheDesert.com.
Brian Myers, GRI, ABR Signature Properties in Scottsdale, AZ 602.740.0686 firstname.lastname@example.org