Free Facebook Fundamentals eBook for ActiveRain Members

Services for Real Estate Pros with Oakley Signs & Graphics

Dear ActiveRain Members,

Facebook Fundamentals eBookOakley Signs & Graphics has been family owned and operated since 1972. We recently launched this free website, “Free Help for Real Estate Agents” as our way of thanking (and helping!) the real estate community.  We’d like to offer you our free guide on using Facebook to help build your real estate business.

Been sitting on the fence about how to use Facebook for building your real estate network? Now is the time to dive in!

Much like our Twitter Training for Real Estate Agents, this new guide covers the fundamentals you need to know to grow your real estate business using Facebook. Dodge common pitfalls and learn the optimal settings to ensure the right mix of personal and professional with this guide.

In one compact guide you’ll learn:

  • The balance between “sales” and “relationship building”
  • What a Facebook fan page can do
  • The right way to connect with clients and colleagues
  • How to manage your privacy settings
  • The essentials of using notes and apps

If you’ve been putting off Facebook, don’t worry! This guide makes the first steps easy.

An excerpt from the Facebook guide for real estate agents:

“Often former clients and/or referrals from them can be your best asset in real estate. Many real estate agents use Facebook to keep tabs on former clients less obtrusively, and to stay aware of what’s going on in their lives.

Facebook is exactly the sort of place where people make announcements about big occurrences in their lives… a big promotion, a new engagement, the impending birth of a baby. These are exactly the sorts of events that precipitate real estate transactions. Being there when you’re needed can be more low-key than aggressively posting photos of your listings and giving the addresses out to all 182 of your friends and fans.”

Get your copy of Facebook Fundamentals for Real Estate Pros instantly delivered to your mailbox. Just click this link and fill out the form on the next page.

Cheering you on to greater success!

Comments (31)

Steve Baklaich
RE/MAX Results St Cloud Mn real estate - Saint Cloud, MN
Treating Buyers & Sellers to Full Service Always.

Thank you very much for the wonderful offers. I have signed up and I am looking forward to learning some great stuff.

Apr 16, 2010 07:04 AM
Nicholas Caron
Caron's Gateway Real Estate - Derry, NH

Thanks for the tips I look forward to seeing what tips the ebook has to offer.

Apr 16, 2010 07:08 AM
Hawaii homes
Century 21 iProperties Hawaii - Honolulu, HI

I ordered one too.  Let's see what we can learn.

Apr 16, 2010 07:49 AM
Ryan & Sheri MacDonald
Re/Max First - Calgary, AB
Calgary Home Team

We ordered it as well. Let's see what you get for free, lol. Thanks for making this available.

Apr 16, 2010 08:09 AM
Barbara-Jo Roberts Berberi, MA, PSA, TRC - Greater Clearwater Florida Residential Real Estate Professional
Charles Rutenberg Realty - Clearwater, FL
Palm Harbor, Dunedin, Clearwater, Safety Harbor

This is really super and I am on my way to sign up! thanks!

Apr 16, 2010 10:01 AM
Bob & Carolin Benjamin
Benjamin Realty LLC - Gold Canyon, AZ
East Phoenix Arizona Homes

Thanks for the info and the e-book -- appreciate it.

Apr 16, 2010 12:29 PM
Bill Swanson
Berkshire Hathaway Home Services Ambassador - Omaha, NE

Thanks so much! Looking forward to receiving the eBook!

Apr 16, 2010 01:51 PM
Chris Olsen
Olsen Ziegler Realty - Cleveland, OH
Broker Owner Cleveland Ohio Real Estate

Hi Scott -- What a cool idea.  I'm off to get the book, thanks!

Apr 16, 2010 02:15 PM
William James Walton Sr.
WEICHERT, REALTORS® - Briotti Group - Waterbury, CT
Greater Waterbury Real Estate

Good idea, but does the book cost anything? The newsletter being free is great, but I'd like to know up-frong what the out of pocket expense for me is to download this most valuable tool...

Apr 16, 2010 04:17 PM
Oakley Signs & Graphics
Oakley Signs & Graphics - Altamonte Springs, FL

@William:  The book is free, just like the newsletter.

Apr 17, 2010 06:21 AM
Oakley Signs & Graphics
Oakley Signs & Graphics - Altamonte Springs, FL

If anyone had trouble receiving the ebook, please email me at  In some cases mail servers reject the message, or the message ends up in your spam folder. 

Apr 17, 2010 06:28 AM
John Novak
Keller Williams Realty The Marketplace - Las Vegas, NV
Henderson, Las Vegas and Summerlin Real Estate

Looks like a very comprehensive book, Scott. I really like that you've addressed privacy settings, which is often overlooked.

Apr 17, 2010 09:15 AM
Oakley Signs & Graphics
Oakley Signs & Graphics - Altamonte Springs, FL

@John:  Thanks!  We also recently sent a message around to many of our past subscribers to the book which I thought I should share here as well.  Recently Facebook revamped its safety center:

(Article from

Apr 17, 2010 01:07 PM

On the way to order the ebook and newsletter.  Friending or liking your facebook page also.  Wow, this comment makes me sound like a stalker, not reallly just grateful for the tips.

May 07, 2010 07:18 PM
Paul Todd
Mentone Cabins Realty, LLC - Mentone, AL
Vacation and Second Homes Sales and Management - Mentone Alabama

thanks for the information

May 08, 2010 04:34 AM
Christos Papanastasatos

Thank you very much for providing this informaiton.  Just requested a copy...


Best Regards,

Christos S Papanastasatos

"Make Every Moment Count"

Crown Heights Realty

May 08, 2010 04:59 AM
Jon Zolsky, Daytona Beach, FL
Daytona Condo Realty, 386-405-4408 - Daytona Beach, FL
Buy Daytona condos for heavenly good prices


I am torn between skepticism for anything 'free' and a the need to pay for everything, that you do not know the value of

Thanks for the offer. Will see how it works.

May 08, 2010 06:11 AM

Thanks Scott, I have ordered a copy.

May 08, 2010 02:02 PM
Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services

Thanks Scott... I am looking forward to checking out your e-book.  Your generosity is appreciated.

May 08, 2010 02:39 PM
Oakley Signs & Graphics
Oakley Signs & Graphics - Altamonte Springs, FL

Thanks to everyone who's downloaded the book.

@Jon, I think you'll find there's no catch.  Yes, it's sponsored by Oakley Signs & Graphics, but there's no expectation you buy anything.  Sure, we'd love to earn your business, but we stake no claim on it just because you tried out our book.

We also just launched a new, free book on "Writing that Gets Results."  You might want to check that one out, too:

It also has a special section with 12 great tips on writing comments and status updates on Facebook.

Thanks, everyone.

May 10, 2010 11:59 AM