How to use Social Media to market your Business
Think of Social Media as a party happening in a building with a lot of rooms. Now imagine that you went around from conversation to conversation just talking about real estate and asking if anybody needed any help. This is a party! Eventually, people will not want you around and will not even talk with you when you come by, or maybe even quit letting you hear them! Not a good plan of action!!
Now imagine if you did just the opposite and went around and wanted to play games with everyone and just be their friend and never even told them that you did real estate. You would probably make a lot of friends, but you would never get any business from this. And if you spend all your times at parties playing around at games (Like Fishville, Farmville, etc) you would not have any time to run your business. What a waste of time!!
Now imagine a more balanced approach. You can listen in on any conversations in any of the rooms any time you want and only respond when you feel like it. People slowly learn about who you are as a person, about your family, movies you like, where you like to eat, your interests, dreams, etc. Eventually, they may contact you if they need help with real estate. Not because you tried to sell them anything, but because they feel like they know and trust you and once in a while you reminded them that you did real estate for a living as well as all the other things they know about you.. Or, you may, while listening to a conversation, hear someone talk about needing help with Real Estate and you offer your services to them. Everybody wins!!
What looks better to you????
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