7 Places to find your next blog topic

Reblogger Ryan Shaughnessy
Real Estate Agent with PREA Signature Realty - www.preasignaturerealty.com

Original content by Anne Marie Malf

I've discovered blogging is a strange and funny thing.  But I do love it!

When I think about blogging it reminds me how I got into this medium of sharing my thoughts and ideas.  The blogging bug bit me when I created a family website for my upcoming wedding 3 years ago to get my family interested in all the fun things we were doing in preparation for the big day.  I forgot about how addicting it soon became.  My brother in law was the most addicted of us all and yes, our fascination continues with other sites that we all still frequent.   Fast forward and here I am today blogging on AR with all of you.

Many times, like you, I come across blog titles or blogs that are the same, or you see similar topics with different spinstaken and then you come across a blog that is both unique in its title and content.  Sometimes, it feels that we may run out of new material and there will be nothing left to blog about.  Nah!

So, being curious by nature, I'm just going to ask you - where do you come up with the topics for your blog?

For those of you who arenew to blogging or just fresh out of ideas, perhaps you will consider these tips:

Sometimes your next blog topic is where you least expect it. 

1.  Newspaper - Go through the local newspaper (hardcopy or online version.)   Write a new blog article telling your readers about a news item you read in the paper.  Look for articles that are real estate related, or, find a way a put a real estate spin on an otherwise unrelated article. Do a search for "real estate" on Google News, and look for blogging ideas.

2.  MLS Statistics and Updates- Each month gather data from whatever MLS you're linked up with, and publish statistics from the previous month. Show the number of new listings, properties sold, average price, average square foot, price per square foot. Be sure to post these in Localism for your area.

Funny and weird stuff - Everyone loves to read stories about the strange, odd, and funny.   Come across something funny or weird - blog about it.  Whether you find it in the newspaper, magazine, real estate news forums - you can talk about it in your blog.  This will lead people to your blog and website is a great way to show your personality to your reading audience.

Tips - Identify one tip for buyers or sellers, for example, the smell of a house when you first walk in, or a tip about curb appeal and go in-depth on it, devoting a few paragraphs to the topic.

Your Listings - If you're going to blog about a new property you've just listed, use a different title for each one. For example, use the neighborhood or give it a unique name as the title, "Yardley Estates Home For Sale".  This will create more keyword variation for search engine indexing.

What's new  - Write about what you've been doinglately.  Sometimes your blog will be about real estate, other times it will be about the things you've experienced - sometimes it will be about both.  Point is, don't just write about one thing - mix it up and share a part of yourself. (Get those tags and keywords driving traffic to your posts.)

Visit, comment and React to other blogs - Visit the many AR blogs (the ones you've subscribed to, your subscribers and be sure to visit the groups you've joined) and visit them regularly.   Visiting these groups, in addition to the featured postswill not only help you with your blogging but will also build the opportunities you have to connect with fellow bloggers who could know your next client.

When you read something that interests you, leave a comment and then react to it by writing an article on your blog.  Then, include a link to that other blog article (it's always nice and appreciated when you can pay it forward.)  When finished, write to that blogger, let him/her know that you mentioned them.  I'm sure they will be interested to see what you've written and you may just gain a comment and a subscriber.

Always be sure to make the blog content your own.  Post it as a reblog or post with "This is not my content but I have permission to repost it." Your fellow bloggers will appreciate you following these blogging rules and etiquette.

When you've run out of ideas about what to blog about, I hope these 7 places  will help you generate  some ideas on where to find some great blog content.

Feel free to share where and how you get your ideas , (maybe there's a great place I did not mention) and this will be especially helpful for the newbies.  Because if you're like me, you want to keep the content out here meaningful and helpful and that starts by sharing.

If it's not evident to you by now, consumers are very knowledgeable and computer savvy and are using the Internet to not only search for homes but for real estate agents and real estate professionals who they feel are like minded and can lead them to the results they are looking for.  

As we all know, there are only 24 hours in a day to get it all done...are you focusing on the right stuff to grow your business and meet your client's needs? Contact us today to get started!

Ready to take your Marketing to new levels? Anne Marie Malfi ~ Malfi Marketing Solutions.com ~ Copyright 2009


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Ryan Shaughnessy

Broker/Attorney - Your Lafayette Square Real Estate Partner
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