Check out the new site I just helped launch CB Chesapeake. The content is highly optimized, the addition of real time market profiles, and an interactive map search make for a successful real estate web site. Notice how the page title reflects the company's geographical area, the keywords on the homepage will help rank on the search engines for those phrases, and there is multiple ways to capture leads. This is a great example of how a real estate site should be built. Kudos to the broker, Hugh Smith, for his vision for his new company.