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AVOIDING COSTLY SELF-SABOTAGE.

By
Real Estate Agent with Signature Premier Properties


SELLING YOUR HOME CAN BE A DIFFICULT PROPOSITION---THAT IS WHY MOST PEOPLE HIRE
A PROFESSIONAL REALTOR TO HELP THEM ACHIEVE A SMOOTH SALE AND CLOSE.

REMEMBER: there are things you do that
can actually sabotage the sale of your
home. The following are tips that will
prevent the proper marketing of your
home.

OVERPRICING TRICKS
In the home selling marketplace of today, over
half of all home sellers are tempted to price their
home above market. The bad news is that over
pricing a home usually backfires on the homeowner.
In these modern days, most potential buyers have
access to area price information, including statistics
on pending sales that have not yet closed! This
makes it easier than ever for a buyer to pinpoint the
appropriate price for a particular property.

MAKE YOURSELF INVISIBLE
Owners should try at all costs to be gone
during a showing appointment. A seller may
want to show off everything he has done to
the home---but this is a true turn off for most
people. Buyers want to home preview at their
own speed, without distractions. Just as an
example, a seller might say the neighborhood
is quiet with mainly elderly neighbors. The
buyer may want a neighborhood that is chock
full of energy or full of children. Always try to
let the selling Realtor do the sales pitching!

RESTRICTED ACCESS
Some homeowners are apprehensive about
leaving a key and allowing strangers into their home.
This can really have a large negative marketing
impact! For over a decade Realtors have been
using secure lock-boxes to hold the keys along with
registration techniques to insure that only Realtors
can gain key access. Restraining access is sure to
minimize the amount of showings. In today’s market,
it is just too easy for a Realtor or buyer to cross
your home off the shopping list. Make your home
as convenient to a potential purchaser as possible!

IGNORING A REALTORS ADVICE
Your sponge painted bathroom may thrill you, but
the odds are that a home will sell faster and for more
money if it is painted in a neutral color.
A Realtor has years of experienced information at
his or her disposal. Taking this advice to heart will
only aid in the successful marketing of your home. A
seller that presents his house to potential buyers with
a very personal décor is engaging in self-sabotage.
When given advice from a professional, you should
take it!

 

Scott Miller, Broker Associate

EXIT Realty Achieve

1-888-600-7585

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