How Do You Save a "Stale" Sale?

Real Estate Agent with Signature Real Estate

We have all had a listing that, for whatever reason, just does not sell. And the longer it sits on the market, the less attractive it becomes to some buyers. Price reductions can often "confirm" these buyers' misconceptions that "there must be something wrong with it."

How do you combat this? What strategies or marketing techniques do you utilize? What advice do you heed in these situations? Are there ways to make a property "fresh" again? How do you save a listing? Does your local board of REALTORS have regulations that pertain to this situation?

We'd love to hear thoughts from agents everywhere!

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Licensed to Sell Real Estate In The State Of Iowa
Oh, by the way.... we are never too busy for your referrals.  If you know of someone 
who is looking to buy or sell a home or needs help from a real estate expert, please let us know.  
We will treat them like gold!  - The Greif | Augspurger Real Estate Team    
RE/MAX Real Estate Concepts      8020 Douglas Ave. | Urbandale, IA  50322




Comments (1)

Deborah Byron Leffler BzyBee Real Estate Lady!
Keller Williams Realty Boise - Nampa, ID

It is a tough one....I think that you have to lower the price to be less than what the actives are on the market....even if the pendings/solds are more...then it is is more attractive tothe buyers...if you start out high it is very difficult to get it tothe right price  as you are constantly chasing the market.

Good Luck!!

May 07, 2010 03:50 AM