A couple of months ago, I attended Jennifer Allen's Sell with Soul webinar, What Does it Mean to "Get Business From the Internet?" - the Unanswered Questions.
She had several guest bloggers who discussed their blogging strategies on how they have been generating business from the internet. Because getting business from the internet was the primary reason why I even started blogging in the first place, I attended the webinar in hopes of learning more about how to do that.
Although the webcast was geared for Realtors and I found all the IDX discussion irrelevant to my business, Renee Burrows brought up a topic that I knew absolutely nothing about but was very intrigued with.
Renee talked about how she increases her blog exposure through blog syndication sites. Personally, I thought it was some kind of software that those really super savvy bloggers all had and since I didn't fall into that category, I remained clueless.
After connecting with Renee offline, I got a really good lesson on what blog syndication is and isn't and she informed me that this could possibly be something that could help me increase my internet exposure and subsequently increase my internet production.
So as the somewhat cautious blogger that I am, I stuck my toe into the blog syndication waters, so to speak, and signed up for a few blog syndication sites (BlogBurst, Zimbio, Top Blogs) that Renee had recommended. Before jumping into the whole blog syndication thing head first, I just wanted to try it out to see if I liked it and to see if it suited me.
I set up my profiles, which wasn't hard at all and I linked it back to my blog and from there I just tried to make sure I updated them regularly. Last week, I got one of those calls, you know those calls, the ones that start out with, "I saw your blog about.....".
Because I like to track where my leads and referral sources come from, I asked where he saw my blog, he responded, "I saw it on Zimbio" - I just smiled. WOW! Just another example of how blogging is increasing my exposure to my local market and how I'm using the internet to generate more business.
Now I know all you really savvy bloggers out there already knew about this stuff eons ago but for someone who's still a relative newbie (20 months) and didn't know about all of this, learning about blog syndication was a fantastic learning experience. I still have a lot to learn about blog syndication, simply signing up for a few syndication sites is just the tip of the iceberg.
On that note, I want to give a big shout out to fellow rainers Renee and Jennifer for not only teaching this newbie some new ways to blog but also for just being really smart women to know. Ladies, I remain a dedicated and devoted fan and subscriber.