You may have been faithfully trying to use social media to build a following for sometime now and be less than enthused with your results.
With social media, there really is no ‘A' for effort - you need to do it properly if you hope to build a large, responsive following.
Here are three reasons you may not be getting the desired results out of your efforts.
1. You Aren't Being Genuine
Many people mistakenly believe that since you are online you can simply pretend to be something you are not. In fact the opposite seems to be true - people seem to be able to tell more quickly online if you are being less than honest.
Don't get me wrong - many people don't lie necessarily, they simply don't tell all of the truth. They hide parts of their real self because they mistakenly believe that the audience will judge them harshly if they new the whole truth.
On the contrary, real people prefer dealing with real people - warts and all!
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