Having been an active Realtor at Surterre Properties in Newport Beach I was familiar with the innovative Best Buys Program that the brokerage initiated several years back. But, it was the gorgeous design of the email that arrived in my inbox (pictured below) that promted me to craft the lastest post on the program over at Agent Applause.
In terms of real estate marketing, Surterre Properties produces some of the best I have ever seen. And, although the design of this campaign is noteworthy, it only enhances a program that at it's core is providing information (aka content) that is meaningful to its consumers. I critique the program in detail here at AgentApplause.com. Check it out for further details on some spectacular visuals, and a brokerage level marketing program that can increase the sales rate of properties. The Best Buys program is a very well executed campagin by Surterre Properties, and one that is definitely worthy of Agent Applause.