LISTING STRATEGIES (4)
Let's talk about the "Listing Presentation". It's the one time that you have to verbalize your value proposition and someone else gets to measure whether you are worth it or not.
Buyers are easy to work with...they call on a sign, you set an appointment, you ask them if they like they like the house, they say yes, you fill in the blanks on the contract, and you track the escrow to closings...O.K., maybe I've simplified that a bit for comparison purposes.
- What is your value proposition?
In your next tip, I will share with you the three critical attributes (value proposition) of a productive listing agent.
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