The billion dollar sandbar South Beach, just south of Miami Beach, is such a dazzling Art Deco playground that even the best of prose may not do it justice. Still the reigning king of cool, The Delano Hotel (owned by Morgan Hotel Group) continues to out-swank any of its challengers, and now they are going to bring their brand of cool south of the border to Playa del Carmen.
It’s a Mecca of fashionable "diggs" and boasts a clientele list that reads like a red carpet lineup at the Oscars or the front page of the Forbes' wealthiest list. The Delano guest list has included such world famous celebrities as Mark Wahlberg, Madonna, Justin Timberlake, Nicolas Cage, P. Diddy, Matthew McConaughey, Sandra Bullock and Will Smith to name a few.
The owners of this South Beach legend have recently signed a contract to bring their star studded brand to the chic Caribbean shores of Playa del Carmen, Mexico. The Delano owners will soon take over Las Palapas, a 75 room beachfront hotel located on an exclusive white sand beach in the heart of Playa del Carmen in Riviera Maya, Mexico. 75% of the land at this eco-chic resort is untouched and remains in its pristine, natural state.
The Delano owners know that Conde Nast Magazine just recently named the Riviera Maya as having the most beautiful beaches in the world. It is also the location where the Corona Commercials are filmed and is quickly becoming a secret hideaway for many celebrities such as Angelina Jolie, Brad Pitt, Tom Cruise, Leonardo Dicaprio, Mick Jagger, Drew Barrymore, and Fergie.
One reason the Delano owners chose Playa Del Carmen is because it's truly the heart of the Riviera Maya and is infused with one of the most diverse cultures of any beach area in the world. For example, there are 190 flights a day and people from 47 countries live here…Americans, Italians, Canadians, Argentineans, Spanish, British, Swiss, Germans, French, etc.
No other area in Mexico or perhaps the world has such diversity and culture! Picture a beautiful, boutique European village sitting by the sea…that is Playa Del Carmen. Riviera Maya is an ideal balance of Mexican, American, European and ancient Mayan Culture, with all the conveniences and products North Americans are used to from back home.
One thing is for sure - Playa del Carmen is the perfect place for the next iteration of the South Beach legend and its A-list patrons will surely not be disappointed.
by Michael Zenn