365 Tips To Becoming A Successful Realtor®
Tip #3 - Negotiations. There Are Things That Are More Important Than Money
Sometimes real estate agents fall into the trap of believing that money is the only important thing to their clients. That surely would make things much simpler but it simply isn't the case.
When writing an offer, it is valuable to try to understand what is important to the seller. Do they need to move quickly? Do they want an "As is" deal? Are they hoping to sell now but live in the home for a few extra weeks? Knowing their motivation will help you to craft the offer that is most likely to be the one that is accepted. Writing an offer that creates a Win-Win situations is often the one that will be accepted and will be the best for your client.
How Do You Find Out What The Other Side Wants?
Ask! When one side has special needs in a transaction, the other agent will generally be very free with the information. Structure some questions for that agent and pick up the phone to find out what it will take to close a deal. Here are the top three pieces of information that I want to know before I ever write an offer:
1. How quickly would your clients like to close?
2. Do you think there will be anything in the inspection that my clients might be concerned about?
3. Is there anything else that I need to know about this deal?
The answers to these questions will quickly get me to place where I can write a strong offer that will meet everyone's needs.
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