As part of my pitch to get our agent's on board for the upcoming company blog, I have been encouraging participation in Active Rain. To date, 170+ of our associates have taken me up on that. About 30 or so have actually posted more than one post and I get more calls and emails from people yet to post telling me how much they are learning. I am trying to find our "newbies" as soon as they come in to welcome and write some encouraging comments. I thank all of you for showing so many of our people such a warm welcome.
I have been wondering if our Top Producers would latch on to the blogging concept. It only stands to reason that they would see blogging as just one more thing to add to their already full plate. And honestly, since their attendance at sales meetings is scarce, I thought they might not even know about the blog yet.
Much to my delight and surprise, when I went to our Miami Beach sales meeting, EWM's 2006 Top Producer, Nelson Gonzalez, was there and listening intently. I must credit Kevin here, as he has been chatting up Active Rain in his office since the Project Blogger competition so they are a bit more "in tune" to blogging. Nelson asked some great questions in the meeting and really added a nice dimension to the overall conversation - his attention in the meeting made my job much easier.
Well, not only did he join Active Rain, but he put up his first post today. Nelson sells ultra-luxury waterfront homes on Miami Beach and he sold more than $60 million last year alone. His star filled client list is the envy of many Miami Beach Realtors. He knows his market like the back of his hand and is truly an "insider". He is an industry veteran and has earned his business by building a great reputation for his integrity and business acumen. He understands that he is at the top of the heap today, but won't stay there if he doesn't adapt and embrace the tools like blogging that will form the top producers of tomorrow. Besides all of that, he is also an incredibly nice guy and will be a great blogger because he is a top producer who understands the value of sharing.
So back to the title question - Will Top Producer's Blog?
My answer is an unequivocal yes... and here they are. I am looking forward to their view from the top, I know these guys will stay there.