New sets of skills have emerged in the Real Estate market that have Real Estate Brokers looking for people with an appreciation for and who are utilizing these new skills.
The business still requires product knowledge, communication skills, developing new prospects, integrity and honesty. (And let's not forget having a positive attitude no matter what kind of market it is).
Today's agent should become proficient with some of the following new skills.
Generational Communication... (Speaking the language of the different generations- have you listened to a 20 yr old talk today?)
Negotiation... (A competent negotiator is still an essential)
Technology... (Must be automated today)
Online Social Skills... (Social networking - ever hear of Facebook)
Writing Skills... (A lost art that is making a comeback)
An Agent in today's market that comprehends and applies these skill sets can find success in the real estate business.
The Agent should also have a Broker who has the know how to provide well-timed training in these key skill areas.
The fact remains, hard work in this business still really pays off no matter how the real estate market may be or how much time we spend in the new emerging skills.
Just like in a good market we only get what we put into it. Besides, the market does not determine how successful we will be.
And whatever we do, we can't let what the media reports on the market alarm us.